The-Independent-Advertising-Reviews-Pricing

The UK's most free-thinking newspaper.

Read The Independent at: http://www.independent.co.uk

Follow us on Twitter:

@Independent
@TheIndyBusiness
@IndyPolitics
@TheIPaper

Join us on Facebook:
http://www.facebook.com/TheIndependentOnline
http://www.facebook.com/theipaper

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Display, Email, Mobile Display, Social
  • CPM
  • Web Publisher
  • Headline:
    Publisher: News | UK and Worldwide News | Newspaper
  • Self / Managed Service:
    Managed Service
  • Industries
    Clothing & Fashion, Entertainment, Food & Beverage, Gaming, Government & Politics, Health & Beauty, Sports, Technology, Travel & Leisure
  • Key Differentiator
    The Independent and The Independent on Sunday are modern newspapers with a mission to take the broader view. Launched in 1986 and 1990 respectively, these innovative newspapers are changing the face of British national newspapers in the 21st century. With award-winning journalists, The Independent has been twice chosen as Newspaper of the Year. Independent Educational Publishing produces a variety of publications for the Education and Careers industry, adding another successful string to the Independent Print Limited bow.
  • Owned / Operated Properties
    independent.co.uk
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
James Green
Greater New York City Area
US Sales Director
Patrick F.
Greater New York City Area
US Head of Programmatic Sales
Site Traffic
  • 722 Global Rank
  • 71
    United Kingdom
  • 93.8M Estimated Visits
Traffic Sources
  • Search
    57.41%
  • Direct
    21.80%
  • Social
    16.27%
  • Referrals
    3.98%
  • Mail
    0.45%
  • Display
    0.10%
Geography Breakdown
  • United Kingdom
    36.16%
  • United States
    21.71%
  • Canada
    4.36%
  • Australia
    2.44%
  • India
    2.27%
Powered by Similar web
Network Data
Country Breakdown
  • Australia
  • India
  • Canada
  • United Kingdom
  • United States
Email / Social Data
  • 3.89M
    Facebook fans
  • 1.76M
    Twitter followers
Desktop Display
  • 12.3M display total monthly uniques
  • 41.6M display total monthly impressions
Mobile Display
  • 25M mobile total monthly uniques
  • 53.6M mobile monthly overall impressions
59%
iOS
41%
Android
71%
Phone
29%
Tablet
Audience Demographics
69% male
31% female
Age
18
10%
18-24
15%
25-34
20%
35-44
20%
45-54
20%
55-64
10%
65+
5%
Income
$0k-$50k
45%
$50k-$100k
30%
$100k-$150k
15%
$150k+
10%
Education
No College
30%
College
50%
Grad School
20%
Reviews
Online Marketing Manager
Jul 14, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on The Independent, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United Kingdom, United States, Canada, India, Australia. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jul 15, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on The Independent, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United Kingdom, United States, Canada, India, Australia. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jul 18, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on The Independent, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United Kingdom, United States, Canada, India, Australia. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
The Independent advertising reaches 93.8M visitors across desktop and mobile web, in countries such as United Kingdom, United States, Canada, India, Australia. Pricing models they offer are CPM on channels such as Display, Email, Mobile, Social Advertising on The Independent will allow you to reach consumers in industries or verticals such as Sports, Government & Politics, Clothing & Fashion, Health & Beauty, Entertainment, Gaming, Travel & Leisure, Technology, Food & Beverage.

They have 24 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, The Independent inventory partners include: programmatic, google.com, exponential.com, indexexchange.com, rubiconproject.com, aps.amazon.com, adtech.com, sovrn.com, appnexus.com, openx.com, criteo.com, connatix.com, tremorhub.com, advertising.com, spotxchange.com, spotx.tv, districtm.io, distroscale.com, tribalfusion.com, experian.com, improvedigital.com, kargo.com, nativo.com, pubmatic.com, contextweb.com, impact-ad.jp, kqd.net, lkqd.com, lkqd.net, smartadserver.com, smartclip.net, freewheel.tv, teads.tv, undertone.com, adyoulike.com, apester.com, lijit.com, loopme.com, sharethrough.com, taboola.com, fyber.com, triplelift.com.