The-Key-Play-Advertising-Reviews-Pricing
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Desktop Display, Mobile Display, Social, Desktop Video
  • CPM
  • Web Publisher
  • Headline:
    Publisher
  • Key Differentiator
    If you're an individual or business and want to reach an audience that loves college football, and are crazy about the Hokies, then you've come to the right place. Thekeyplay.com serves up hundreds of thousands of pageviews a month to a targeted audience. Almost 50% of visitors originate from Virginia, and more than one out of every ten browse from Blacksburg. Our social presence is second to none. There are a limited number of advertising opportunities available to individuals and companies that are a good fit for Thekeyplay.com's unique audience.
  • Owned / Operated Properties
    thekeyplay.com
Site Traffic
  • 290065 Global Rank
  • 60226
    United States
  • 164k Estimated Visits
Traffic Sources
  • Direct
    78.34%
  • Social
    10.32%
  • Search
    7.07%
  • Referrals
    3.80%
  • Mail
    0.47%
  • Display
    0.00%
Geography Breakdown
  • United States
    98.75%
  • United Kingdom
    0.24%
  • Australia
    0.17%
  • Germany
    0.12%
  • Canada
    0.12%
Powered by Similar web
Network Data
Country Breakdown
  • United States
  • Canada
  • United Kingdom
  • Germany
  • Russia
Email / Social Data
  • 5.83k
    Facebook fans
  • 14.6k
    Twitter followers
Desktop Display
  • 25.5k display total monthly uniques
  • 480k display total monthly impressions
Mobile Display
  • 35.9k mobile total monthly uniques
  • 353k mobile monthly overall impressions
65%
iOS
35%
Android
78%
Phone
22%
Tablet
Audience Demographics
93% male
7% female
Age
18
10%
18-24
15%
25-34
25%
35-44
25%
45-54
15%
55-64
10%
Income
$0k-$50k
35%
$50k-$100k
30%
$100k-$150k
20%
$150k+
15%
Education
No College
20%
College
55%
Grad School
25%
Reviews
Online Marketing Manager
Jun 15, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on The Key Play, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Germany, Canada, Russia. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jun 15, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on The Key Play, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Germany, Canada, Russia. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jun 14, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on The Key Play, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Germany, Canada, Russia. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
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Creatives
The Key Play advertising reaches 164k visitors across desktop and mobile web, in countries such as United States, United Kingdom, Germany, Canada, Russia. Pricing models they offer are CPM on channels such as Display, Mobile, Social, Video Advertising on The Key Play will allow you to reach consumers in industries or verticals such as .

They have 2 advertising & marketing contacts listed on Thalamus.