Trade-Me-Advertising-Reviews-Pricing

Trade Me is the place where Kiwis buy and sell online. It is the leading online marketplace and classified advertising platform in New Zealand, spanning auctions and fixed price sales for new and used goods, with automotive, real estate and employment businesses. It also has web businesses specialising in accommodation and dating. Additionally, Trade Me sells advertising across its portfolio of websites.

Trade Me’s core premise is to connect people and businesses, and to provide them with the information and tools they need to undertake a transaction, for example to purchase a new computer or to find a new home or a job.

For each of its businesses, Trade Me aims to place the consumer at the heart of a transaction and has designed the Trade Me platform in a way which is focused on best meeting the needs of the users in each of its business lines.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Display, Mobile Display, Social
  • CPM
  • Web Publisher
  • Headline:
    Web Publisher: NZ's #1 auction and classifieds site
  • Self / Managed Service:
    Managed Service
  • Industries
    Consumer Packaged Goods, Financial Services, Food & Beverage, Government & Politics, Health & Beauty, Healthcare, Retail, Technology, Travel & Leisure, eCommerce
  • Key Differentiator
    Trade Me is one of New Zealand's most trafficked sites, with a unique audience well over 1.8 million visiting the site each month. Whether you're promoting a product, a service, or a brand, Trade Me delivers the reach and coverage you need to get in front of key consumers across New Zealand. We offer a great range of advertising options including banner placements and email newsletter sponsorship. These options enable you to reach highly targeted audiences including: sports, automotive, technology, and health & beauty. We can also offer advertising options across Travelbug, Holiday Houses and FindSomeone.
  • Owned / Operated Properties
    trademe.co.nz
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
  • Mobile App Install Tracking Partners
    KOCHAVA
Site Traffic
  • 1289 Global Rank
  • 5
    New Zealand
  • 28M Estimated Visits
Traffic Sources
  • Direct
    61.77%
  • Search
    16.61%
  • Mail
    9.84%
  • Social
    6.20%
  • Referrals
    5.49%
  • Display
    0.09%
Geography Breakdown
  • New Zealand
    95.09%
  • Australia
    1.08%
  • United States
    0.97%
  • United Kingdom
    0.46%
  • China
    0.15%
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Network Data
Email / Social Data
  • 16.4k
    Twitter followers
Reviews
Online Marketing Manager
Jul 16, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Trade Me, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as New Zealand, United States, United Kingdom, China. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jul 13, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Trade Me, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as New Zealand, United States, United Kingdom, China. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jul 11, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Trade Me, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as New Zealand, United States, United Kingdom, China. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
Trade Me advertising reaches 28M visitors across desktop and mobile web, in countries such as New Zealand, United States, United Kingdom, China. Pricing models they offer are CPM on channels such as Display, Mobile, Social Advertising on Trade Me will allow you to reach consumers in industries or verticals such as eCommerce, Food & Beverage, Travel & Leisure, Healthcare, Health & Beauty, Government & Politics, Consumer Packaged Goods, Retail, Technology, Financial Services.

They are headquartered at CBD Wellington, 6011 New Zealand, and have 1 advertising & marketing contacts listed on Thalamus.