USA-Today-Sports-Media-Group-Advertising-Reviews-Pricing

The USA TODAY Sports Media Group encompasses all sports initiatives across USA TODAY Sports and Gannett's more than 100 well-known local media brands. It also includes the sports photography wire service USA TODAY Sports Images; leading high school sports destination USA TODAY High School Sports; Sports On Earth, a joint venture with MLB Advanced Media dedicated to great sports writing in all its forms; the social news hub For The Win, and the hundreds of sites within USA TODAY Sports Digital Properties such as thebiglead.com and mixed martial arts site MMAjunkie.com, among others. USA TODAY is owned by Gannett Co., Inc. (NYSE: GCI).

  • Company Name:
    USA Today Sports Media Group
  • Parent Company Name:
    Gannett
  • Headquarters:
    McLean, VA
  • Office Locations:
    HQ: New York. Also: Los Angeles, Chicago.
  • 1001-5000 employees
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Connected TV
  • Desktop Display, Desktop Video, Mobile Display, Connected TV
  • CPM
  • Mobile App Publisher, Web Publisher
  • Headline:
    Publisher & Ad Network: Sports Fans
  • Self / Managed Service:
    Managed Service
  • Industries
    Entertainment, Sports, Technology, Travel & Leisure
  • Key Differentiator
    Every month, we talk to over 125MM* consumers who are actively seeking information on what’s happening around them. Whether it’s news, sports, money or entertainment USA TODAY drives a vital conversation every day on every platform — and we’ll put your brand at the center of that conversation.
  • Owned / Operated Properties
    3football.org, usatoday.com, usatoday.com, Thebiglead.com, HoopsHype.com, KFFL.com, MMAJunkie.com, USATodayHSS.com, TheHuddle.com, BaseballHQ.com, BNQT.com, firstroundgrade.com, mmadailyupdate.com, junkyardjake.com
  • Targeting

    All Sports, Homepage, ATF, Custom Executions, Channels: NFL, NBA, MLB, NHL, Fantasy Sports, NCAAF, NCAAB, MMA, High School / Prep, Action Sports, Lifestyle

  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Julie Amalfi
Senior Account Executive, Multimedia Sales at USA TODAY Sports
Jason Ford
Greater Los Angeles Area
VP, Sports Marketing at USA TODAY Sports Media Group
Dave Schmulenson
Greater Los Angeles Area
Publisher Account Manager at USA TODAY Sports Media Group
Site Traffic
  • 422 Global Rank
  • 83
    United States
  • 144M Estimated Visits
Traffic Sources
  • Search
    49.55%
  • Direct
    28.50%
  • Referrals
    11.77%
  • Social
    8.93%
  • Mail
    0.84%
  • Display
    0.41%
Geography Breakdown
  • United States
    84.06%
  • Canada
    3.24%
  • United Kingdom
    1.78%
  • Australia
    0.72%
  • India
    0.58%
Powered by Similar web
Network Data
Desktop Display
  • 51M display total monthly uniques
50%
In-App
50%
Mobile Web
50%
iOS
50%
Android
50%
Phone
50%
Tablet
Audience Demographics
64% male
36% female
Reviews
Online Marketing Manager
Jun 24, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on USA Today Sports Media Group, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Web Publisher.
Online Marketing Manager
Jun 21, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on USA Today Sports Media Group, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Web Publisher.
Online Marketing Manager
Jun 23, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on USA Today Sports Media Group, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Web Publisher.
Files
Creatives
USA Today Sports Media Group advertising reaches 144M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, India. Pricing models they offer are CPM on channels such as Display, Video, Mobile, Connected TV Advertising on USA Today Sports Media Group will allow you to reach consumers in industries or verticals such as Sports, Travel & Leisure, Technology, Entertainment; you can target them with parameters such as: All Sports, Homepage, ATF, Custom Executions, Channels: NFL, NBA, MLB, NHL, Fantasy Sports, NCAAF, NCAAB, MMA, High School / Prep, Action Sports, Lifestyle.

They are headquartered at McLean, VA, and have 30 advertising & marketing contacts listed on Thalamus.