Lycos is one of the original and most widely known Internet brands in the world, evolving
from one of the first search engines on the web, into a comprehensive digital media
destination for consumers across the world.
Lycos has been a pioneer in intelligent spidering search technology, combining its
proprietary technology with other best in class services to provide a simple yet a powerful
internet experience to its users and clients.
Times change, and Lycos has changed with them, evolving into digital media power house
with two major divisions.
Lycos Media, is a network of easy-to-use community and social sites. Lycos's award-winning
products and services include tools for blogging, web publishing and hosting, online games,
e-mail, and search. The Lycos Network of sites and services include Lycos.com, Tripod,
Angelfire, HotBot, Gamesville, WhoWhere, and Lycos Mail. Integrated, these sites help in
bringing people together to interact, conduct commerce, have fun, and experience the best
the Internet has to offer, is in our DNA. We offer 40 Local Sites in 120 Languages with a
community spanning across 177 Countries.
Ybrant Digital, services businesses, agencies, and online publishers worldwide in meeting
their Digital marketing needs. Our clients include leading blue chip advertisers includingMTV, Samsung, Viacom, Maruti Suzuki, Airtel, Sony, Coco Cola, Star India, Vodafone,
Samsung Electronics, Lenovo, ING, British Airways, Qatar Airways, Titan, Unilever, P&G,
Hyundai Motors, ICICI Bank, LIC, and ITC. We partner with top global publishers such as
Facebook, Twitter, LinkedIn, MSN and Yahoo! besides proprietary media such as Lycos,
Gamesville, getMedia in Latin America and several travel websites in Australia. We serve
between 35 to 40 billion impressions every month across the Web.
Lycos employs over 500 people working out of 24 offices worldwide.

  • Company Name:
    YBrant Digital
  • Parent Company Name:
    rebranded to Brightcom
  • Headquarters:
    Road No. 12 Banjara Hills Hyderabad, AP 500034 India
  • Office Locations:
    HQ: India. Also: Argentina, Australia, Brazil, China, France, Germany, Mexico, Serbia, Chile, UK, Ukraine, Uruguay, California, New York, Scandinavia, Thailand.
  • 501-1000 employees
Capabilities
  • Mobile Display
    Platform Supported:
    • iOS
    • Android
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
    Ad Features / Call-To-Actions
    Click-to-Call, Promotions/Digital Coupons, Data Collection, Click-to-Download
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Search
  • Social
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Mobile Display, Desktop Display, Desktop Video, Search, Social, Mobile Video
  • CPC, CPI, CPM
  • Ad Network, Demand Side Platform
  • Headline:
    Ad Network & Demand Side Platform: Cross-Channel
  • Industries
    Mobile App Installs, Technology
  • Key Differentiator
    Owns Lycos. Solutions across Display, Social Mobile, Video, Search. (Mobile) Traffic in 40 markets Globally, 3B+ Mobile Ads served every month.
  • Owned / Operated Properties
    ybrantdigital.com, Lycos.com, Ybrant.com
  • Targeting

    (Display) Optimization: Ad Sizes, Ad Locations, Landing Pages, Time of Day, CTR, Pixel Tracking, ROI. (Mobile) Demographic, Contextual, Behavioral, Device Type, OS

  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
  • Mobile App Install Tracking Partners
    MobileApp Tracking by TUNE, Kochava, Adjust, AppsFlyer
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Krishna Sudun
General Manager Indian Operations
Jacob Nizri
President, Ybrant Digital
Site Traffic
  • 27808 Global Rank
  • 10356
    United States
  • 2.39M Estimated Visits
Traffic Sources
  • Direct
    62.47%
  • Search
    14.48%
  • Referrals
    14.02%
  • Mail
    6.49%
  • Social
    2.47%
  • Display
    0.07%
Geography Breakdown
  • United States
    42.13%
  • Canada
    7.72%
  • United Kingdom
    6.97%
  • Germany
    3.84%
  • India
    2.39%
Powered by Similar web
Network Data
Country Breakdown
  • Spain
  • South Africa
  • Netherlands
  • Argentina
  • United States
  • Brazil
  • Chile
  • Uruguay
  • Mexico
  • France
Desktop Display
  • 40B display total monthly impressions
Reviews
0 out of 5 stars
Online Marketing Manager
Jul 14, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on YBrant Digital, they have a Rate Card Cost and Pricing Models of CPC, CPI, CPM with ad inventory in countries such as United States, Canada, United Kingdom, Germany, India, Spain, South Africa, Netherlands, Argentina, Brazil, Chile, Uruguay, Mexico, France, Italy, Ukraine, Sweden, Serbia, Israel, China, Thailand, Panama, United Arab Emirates, Australia, Russia. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network, Demand Side Platform.
Online Marketing Manager
Jul 17, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on YBrant Digital, they have a Rate Card Cost and Pricing Models of CPC, CPI, CPM with ad inventory in countries such as United States, Canada, United Kingdom, Germany, India, Spain, South Africa, Netherlands, Argentina, Brazil, Chile, Uruguay, Mexico, France, Italy, Ukraine, Sweden, Serbia, Israel, China, Thailand, Panama, United Arab Emirates, Australia, Russia. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network, Demand Side Platform.
Online Marketing Manager
Jul 17, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on YBrant Digital, they have a Rate Card Cost and Pricing Models of CPC, CPI, CPM with ad inventory in countries such as United States, Canada, United Kingdom, Germany, India, Spain, South Africa, Netherlands, Argentina, Brazil, Chile, Uruguay, Mexico, France, Italy, Ukraine, Sweden, Serbia, Israel, China, Thailand, Panama, United Arab Emirates, Australia, Russia. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network, Demand Side Platform.
Files
Creatives
YBrant Digital advertising reaches 2.39M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Germany, India, Spain, South Africa, Netherlands, Argentina, Brazil, Chile, Uruguay, Mexico, France, Italy, Ukraine, Sweden, Serbia, Israel, China, Thailand, Panama, United Arab Emirates, Australia, Russia. Pricing models they offer are CPC, CPI, CPM on channels such as Mobile, Display, Video, Search, Social, MobileVideo Advertising on YBrant Digital will allow you to reach consumers in industries or verticals such as Technology, Mobile App Installs; you can target them with parameters such as: (Display) Optimization: Ad Sizes, Ad Locations, Landing Pages, Time of Day, CTR, Pixel Tracking, ROI. (Mobile) Demographic, Contextual, Behavioral, Device Type, OS.

They are headquartered at Road No. 12 Banjara Hills Hyderabad, AP 500034 India, and have 54 advertising & marketing contacts listed on Thalamus.