AdEx is a decentralized advertising exchange built on blockchain technology. We aim at solving some of the most significant problems of the contemporary online advertising industry: violating end users’ privacy; misleading reporting for advertisers; ad fraud; increasing ad blocker use; and so on.

Our mission is to create a universal ad network that works on any device or operating system, and that enables trustless consensus and empowers advertisers and publishers with a platform beneficial for all the parties involved in the process, the end users included.