We believe that the mobile ad industry is unfairly built in favor of advertisers. Our mission is to bring the power back to mobile app publishers.
Appodeal is an intelligent mobile app monetization solution. Designed for publishers, by publishers, Appodeal increases revenue through an established marketplace where ad networks compete against each other in real-time auctions for every ad impression.
It also efficiently automates and optimizes all aspects of the ad monetization process.
The platform is a large auction house, accompanied by a mediation layer, that exposes a publisher’s inventory to all available buyers on the market via relationships with every major ad network, RTB exchange, and DSP. Appodeal showcases publisher inventory to the advertiser, and offers the highest rate in real time.
As of Oct 2015:
- Over 3500 active apps
- $1M /month ad transactions
- 1B ad impressions per month
- Increase ad revenue
- Highest Fillrates
- Free for publishers (NO FEEs)
- Integrate only one SDK - available on Android and iOS
- Immediate payouts
- Auction based mediation instead of waterfall mediation -- there’s no need to manage waterfalls manually
- Publishers have the option to continue using accounts they have already set up with different ad networks and keep special terms from those networks.
- Publishers retain all control over traffic distribution strategy. However, it’s not required to manage it.
- Company Name:Appodeal, Inc.
- CEO Name:Pavel Golubev
Headquarters:San Francisco, CA
Office Locations:1 Hallidie Plaza, 2nd floor San Francisco, CA 94102, USA
Mobile Display, Mobile Video
Ad Technology Provider
- Headline:The intelligent ad mediation solution for mobile apps
- Self / Managed Service:Managed Service & Self-Service
- IndustriesAutomotive, Clothing & Fashion, Consumer Packaged Goods, Dating, Education, Energy and Utilities, Entertainment, Financial Services, Food & Beverage, Gaming, Government & Politics, Health & Beauty, Healthcare, Non-Profit, Retail, Sports, Technology, Telecommunications, Travel & Leisure, eCommerce
- Key DifferentiatorDesigned for developers by developers. Transparent reporting. One SDK contains more than 60 ad networks. Completely automated. Created and financed by industry leaders with years of experience in mobile apps and hundreds of millions of users combined together. Trusted by thousands of indies as well as industry leading app developers, game studios and publishers. Access to all advertising demand on the market.
- Owned / Operated Propertiesappodeal.com appodeal.ru
- Mobile App Install Tracking PartnersAppsFlyer KOCHAVA
- 115117 Global Rank
- 46193 Russia
- 834k Estimated Visits
- 1.8B mobile monthly overall impressions
Advertising on Appodeal, Inc. will allow you to reach consumers in industries or verticals such as Automotive, eCommerce, Sports, Dating, Consumer Packaged Goods, Travel & Leisure, Gaming, Clothing & Fashion, Energy and Utilities, Health & Beauty, Entertainment, Education, Healthcare, Technology, Food & Beverage, Government & Politics, Non-Profit, Retail, Financial Services, Telecommunications.
They are headquartered at San Francisco, CA, and have 17 advertising & marketing contacts listed on Thalamus.