Autobytel-Advertising-Reviews-Pricing

In 1995, before any other automotive website existed, Autobytel pioneered online car buying and has grown to become one of the most influential automotive consumer websites today. Since its launch, Autobytel has also received numerous industry accolades for providing high quality leads and a full range of marketing services to dealers and manufacturers.

In 1997, Autobytel was the first Internet company to advertise on the Super Bowl and in 1999, became the 7th most recognized e-commerce brand in the United States.

In 1999, Autobytel also became a publicly traded company (Nasdaq: ABTL).

More recently, the Autobytel YouTube Channel reached 10 million views from 2010 to 2011 and has since garnered a staggering 40 million views and counting.

From a trade perspective, Autobytel’s internally generated leads close at nearly three times the industry average, according to a 2012 R.L. Polk study.

Autobytel recently announced a number of significant business deals, including an investment in AutoWeb’s unique pay-per-click advertising marketplace; the acquisition of Advanced Mobile to provide dealers and manufacturers with a full range of mobile products and services; and an investment in SaleMove to help its industry partners interact with online consumers in real-time.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Desktop Display, Email, Social, Desktop Video
  • CPM
  • Web Publisher
  • Headline:
    New Car Prices, Used Cars for Sale, Auto Prices, Car Pictures and Car Reviews
  • Self / Managed Service:
    Managed Service
  • Industries
    Automotive
  • Key Differentiator
    Autobytel Inc., is an online leader offering consumer purchase requests and marketing resources to car dealers and manufacturers and providing consumers with the information they need to purchase new and used cars, pioneered the automotive Internet when it launched autobytel.com in 1995. Autobytel continues to offer innovative products and services to help consumers buy, and auto dealers and manufacturers sell, more used and new cars. Autobytel has helped tens of millions of automotive consumers research vehicles; connected thousands of dealers nationwide with motivated car buyers; and helped every major automaker market its brand online. Through its flagship website Autobytel.com®, its network of automotive sites, including Car.com℠ and MyGarage.com® and its respected online partners, Autobytel continues its dedication to innovating the industry's highest quality Internet programs to provide consumers with a comprehensive and positive automotive research and purchasing experience, and auto dealers, dealer groups and auto manufacturers with one of the industry's most productive and cost-effective customer referral and marketing programs. As Your Lifetime Automotive Advisor® and through the MyGarage® vehicle ownership experience, Autobytel offers valuable shopping and research features to help consumers buy, sell and maintain their vehicles, including new and used car research, new and used car price quotes supplied by dealers and other vehicle sellers, used car vehicle listings as well as information and links to providers of insurance, auto finance, and other products and services. Autobytel's specialty finance leads program provides consumers who may not be able to secure loans through conventional lending sources the opportunity to obtain vehicle financing and other services from dealers or finance institutions offering vehicle financing to these consumers By providing a convenient and comprehensive automotive consumer experience across the purchase and ownership lifecycle, Autobytel provides new value and touch-points for automotive marketers. The company's web-based advertising and marketing programs help dealers and manufacturers build relationships with customers, as well as help them to efficiently manage and convert online business. Through Autobytel's marketing network, the company connects dealerships with a steady, diverse stream of exceptionally motivated, serious shoppers, while providing both dealers and manufacturers with precision-targeted brand and product marketing opportunities. Autobytel supports automotive dealers with a range of tools, programs and value-added services to help them manage more customers, more efficiently. The Company's specialty finance leads program provides incremental, efficient, often high-margin business to dealerships nationwide.
  • Owned / Operated Properties
    autobytel.com, autosite.com
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Mindy Howe
Director of Sales at Autobytel, Inc
Jeff Chenault
Email Marketing Manager at Autobytel
Rich Shugg
OEM Sales Director at Autobytel
Site Traffic
  • 40856 Global Rank
  • 8774
    United States
  • 2.27M Estimated Visits
Traffic Sources
  • Search
    82.34%
  • Direct
    11.17%
  • Display
    2.56%
  • Mail
    1.92%
  • Referrals
    1.80%
  • Social
    0.21%
Geography Breakdown
  • United States
    71.24%
  • Canada
    5.74%
  • United Kingdom
    2.65%
  • India
    1.37%
  • Australia
    1.32%
Powered by Similar web
Network Data
Email / Social Data
  • 75k
    Facebook fans
  • 5.2k
    Twitter followers
Reviews
Online Marketing Manager
Apr 15, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Autobytel, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Apr 21, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Autobytel, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Apr 15, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Autobytel, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
Autobytel advertising reaches 2.27M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, India. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on Autobytel will allow you to reach consumers in industries or verticals such as Automotive.

They are headquartered at 18872 MacArthur Blvd. #200 Irvine, CA 92612 United States, and have 149 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, Autobytel inventory partners include: google.com.