BackYard-Chickens-Advertising-Reviews-Pricing
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Desktop Display, Mobile Display
  • CPM
  • Web Publisher
  • Headline:
    Publisher: Raising BackYard Chickens, Build a Chicken Coop, Pictures of Breeds
  • Self / Managed Service:
    Managed Service
  • Industries
    Entertainment, Retail
  • Key Differentiator
    Back in 1999 a few baby chicks were brought home from a kindergarten class. Similar to the experience of hundreds of thousands of other children and their families, what started out as a fun project turned into a hobby and then into an obsession! BackYardChickens is the result of years of collective learning and fun rolled up into the best resource for raising your own backyard flock. Over the past few years there has been a resurgence in people who want to be more “green”, more self-sufficient, and take part in the “grow local” movement. A handful of egg-laying hens in a relatively small yard allows people to participate in these trends without having to move or change their lifestyle. BackYardChickens.com promotes the green, self-sufficient, and grow-local movements by educating people on how to raise chickens properly.
  • Owned / Operated Properties
    backyardchickens.com
Site Traffic
  • 43366 Global Rank
  • 12079
    United States
  • 2.49M Estimated Visits
Traffic Sources
  • Search
    76.56%
  • Direct
    10.66%
  • Referrals
    7.80%
  • Social
    3.37%
  • Mail
    1.37%
  • Display
    0.23%
Geography Breakdown
  • United States
    63.71%
  • Australia
    5.29%
  • United Kingdom
    4.25%
  • Canada
    4.25%
  • New Zealand
    2.86%
Powered by Similar web
Network Data
Country Breakdown
  • United Kingdom
  • United States
  • Australia
  • Canada
  • India
Email / Social Data
  • 500k
    Facebook fans
  • 8.5k
    Twitter followers
Desktop Display
  • 908k display total monthly uniques
  • 4.5M display total monthly impressions
Mobile Display
  • 1.5M mobile total monthly uniques
  • 5.9M mobile monthly overall impressions
55%
iOS
45%
Android
Audience Demographics
38% male
62% female
Age
18
15%
18-24
10%
25-34
20%
35-44
20%
45-54
20%
55-64
10%
65+
5%
Income
$0k-$50k
55%
$50k-$100k
30%
$100k-$150k
10%
$150k+
5%
Education
No College
40%
College
45%
Grad School
15%
Reviews
Online Marketing Manager
Feb 19, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on BackYard Chickens, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, New Zealand, Australia, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Feb 19, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on BackYard Chickens, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, New Zealand, Australia, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Feb 16, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on BackYard Chickens, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, New Zealand, Australia, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
ADVERTISE
BackYard Chickens advertising reaches 2.49M visitors across desktop and mobile web, in countries such as United States, United Kingdom, Canada, New Zealand, Australia, India. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on BackYard Chickens will allow you to reach consumers in industries or verticals such as Entertainment, Retail.

They have 1 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, BackYard Chickens inventory partners include: google.com, appnexus.com, amazon-adsystem.com, freewheel.tv, rubiconproject.com, districtm.io, emxdgt.com, adtech.com, aolcloud.net, sovrn.com, lijit.com, conversantmedia.com.