Bakepedia-Advertising-Reviews-Pricing
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Display
  • CPM
  • Web Publisher
  • Headline:
    Publisher: Bakepedia, The Baker's Resource® | Desserts, Cake Recipes, Baking Tips
  • Key Differentiator
    Welcome to Bakepedia, The Baker’s Resource ® Here at Bakepedia we love everything having to do with baking and desserts. We intend to build the premier baking and dessert resource on the web featuring original and curated recipes, an ever-expanding multimedia encyclopedia and a social network. Our motto is “Helping Bakers Succeed,” so whether you are a beginner just branching out from boxed brownies or an expert looking for more inspiration, we want to welcome you to our community. We want to present an engaging atmosphere that fosters interaction amongst users as well as with our editorial staff and visiting baking professionals. The site is beta at present. We have much more functionality planned that will be unveiled over the coming months, bit by bit, so look for changes. That said, we would truly like to hear from you and value your input. Please contact us with any suggestions or comments you may have. We look forward to hearing from you. The Bakepedia Test Kitchen Original Bakepedia recipes are developed and tested in the Bakepedia Test Kitchen. Dédé, Lauren and their co-testers and developers have decades of combined decades of corporate recipe-development experience and strive to bring you recipes that work. There are certain ingredients and pieces of equipment that we use routinely, not only for consistency, but also because we rely on them for their quality. Here are some of the products we use every day and we highly recommend them: King Arthur Unbleached All-Purpose Flour King Arthur Unbleached Cake Flour Blend King Arthur Guinevere Bleached Cake Flour Land O’ Lakes Unsalted Domino Granulated Pure Cane Sugar Domino Light and Dark Brown Sugars Domino Confectioners Sugar Bensdorp Dutch-Process Cocoa Valrhona Dutch-Process Cocoa Scharffen Berger Natural Cocoa Hershey’s Natural Cocoa Nielsen-Massey Madagascar Bourbon Pure Vanilla Extract KitchenAid Artisan Series 5-Quart Tilt-Head Stand Mixer Cuisipro and King Arthur Dry Measuring Spoons and Cups Anchor Hocking and Pyrex Liquid Measuring Cups Note: We have not been compensated for sharing the above recommended products with you. They are listed because they have consistently proven their quality in our recipes over the years and have become part of our trusted arsenal of ingredients and equipment! The Team Dédé Wilson, Founder DedeDede Wilson is a Contributing Editor to Bon Appétit magazine and the author of 14 books including the best-selling A Baker’s Field Guide to Christmas Cookies, The Wedding Cake Book, Wedding Cakes You Can Make, and Cake Balls. She is also a Special Contributor to TheDailyMeal.com, the fastest growing food site on the web, where she specializes in holiday dessert content. Dede hosted two nationally syndicated public television series, has presented food segments on national television shows such as TODAY and Dr. Oz and has appeared on CNN, Food Network, HGTV, FOX News, The Weather Channel and the Discovery Channel. She has worked professionally for more than 28 years as a restaurant chef, bakery owner, caterer, recipe developer, radio talk-show host, frequent television guest, and corporate spokesperson for companies such as KitchenAid, Reynold’s Wrap and Driscoll’s. You may contact Dédé directly at Dede@bakepedia.com. Lauren Chattman, Content Creator Lauren Lauren is a food writer, cookbook author, and former pastry chef. She is the author of fourteen cookbooks, including Mom’s Big Book of Baking, Cookie Swap! , Cake Keeper Cakes, and The Baking Answer Book. In addition, she has collaborated with former White House Pastry Chef Roland Mesnier on Dessert University and with Daniel Leader on Local Breads, which won an IACP award. She has appeared on local and national television, including the Today Show, to talk about baking and her books, and has sold over 50,000 cookbooks during periodic appearances on QVC. She has developed recipes and worked as a spokesperson for JIF peanut butter, Pillsbury refrigerated cookie dough, and McCormick spices. Lauren writes about food and baking weekly and monthly for New York Newsday and the Sag Harbor Express respectively. Contact her at Lauren@bakepedia.com. Leo Sarian, Product Director Leo6Coming from a strong entrepreneurial background, Leo’s passion lies in building start-ups. Leo has been involved with several technology start-ups in the San Francisco area, both as a founder and a consultant, focused primarily on application development, as well as social & mobile gaming technologies. During his free time Leo enjoys reading, working out, and traveling. Kristen Ciccolini, Marketing Director KristenKristen is a Boston-based copywriter and marketing consultant with a degree in journalism from Suffolk University specializing in brand development, communications and messaging for small businesses. She has contributed to The Content Standard, a news outlet focusing on content marketing, social media and SEO, and is also the Online Coordinator for the New York City chapter of the International Federation of Business and Professional Women. Contact her at Kristen@bakepedia.com.
  • Owned / Operated Properties
    bakepedia.com
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
April Ann Francis
Marketing Director at Bakepedia
Dede Wilson
President at Bakepedia
Site Traffic
  • 1037761 Global Rank
  • 418427
    United States
  • 72.9k Estimated Visits
Traffic Sources
  • Search
    77.30%
  • Direct
    15.14%
  • Social
    5.96%
  • Referrals
    1.60%
  • Mail
    0.00%
  • Display
    0.00%
Geography Breakdown
  • United States
    48.55%
  • United Kingdom
    8.22%
  • Canada
    6.43%
  • Philippines
    5.08%
  • Spain
    3.79%
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Reviews
Online Marketing Manager
May 22, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Bakepedia, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, Philippines, Spain. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
May 28, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Bakepedia, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, Philippines, Spain. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
May 25, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Bakepedia, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, Philippines, Spain. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
Bakepedia advertising reaches 72.9k visitors across desktop and mobile web, in countries such as United States, United Kingdom, Canada, Philippines, Spain. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on Bakepedia will allow you to reach consumers in industries or verticals such as .

They have 4 advertising & marketing contacts listed on Thalamus.