About

Billy Penn is an independent media organization that strives to provide just the right mix of serious and lighthearted news about Philadelphia — the greatest city in the world.

Launched in Oct. 2014 by veterans of newsrooms at the Washington Post, Digital First Media, Pittsburgh Post-Gazette, the Patriot-News, Tribune Co. and WHYY’s Newsworks, our site publishes original local stories every day. We also share the best of everything else out there — interesting articles, funny tweets, gorgeous Instagrams, links about worthy projects and happenings around the region.

Our goal is to connect and give voice to Philly’s diverse communities by highlighting wins, pointing out shortcomings, and asking questions about topics that deserve to be addressed.

We also host events designed to inform, entertain and delight Philadelphians, and help them link up with peers, mentors and people with new perspectives in neighborhoods across the city.

Billy Penn is made possible through your generous contribution and participation.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Social
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Desktop Display, Social, Mobile Display, Email
  • CPM
  • Web Publisher
  • Headline:
    Philly's source for local news, info and things to do
  • Self / Managed Service:
    Managed Service
  • Industries
    Dating, Education, Non-Profit, Sports
  • Key Differentiator
    Everyone wants to reach millennials these days. And because half our audience comes from that coveted demo, we’ve been successful at reaching them via both online platforms and in-person events. The companies and organizations we partner with want to be associated with Billy Penn’s strong, relevant and trusted brand. But they also appreciate that we create unique multi-touch strategies grounded in understanding their brands, goals and objectives, and then deliver results.
Site Traffic
  • 174492 Global Rank
  • 33552
    United States
  • 512 K Estimated Visits
Traffic Sources
  • Search
    41.52%
  • Direct
    34.11%
  • Social
    19.37%
  • Referrals
    4.99%
  • Display
    0.00%
  • Mail
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 121,621
2,070
United States Rank 21,818
150
United States Page Views 89.5%
8.1%
Top Countries
Top Search Keywords
  • Eaton
Ad Intelligence
  • Native
    0.00%
  • Standard
    91.43%
  • Direct
    8.57%
Ads Seen Recently
70
Longest Running Ad
BillyPenn
Device
Desktop
Dimensions
other
BillyPenn
Device
Desktop
Dimensions
300x250
BillyPenn
Device
Mobile
Dimensions
300x250
BillyPenn
Device
Mobile
Dimensions
300x250
BillyPenn
Device
Mobile
Dimensions
300x250
BillyPenn
Device
Desktop
Dimensions
300x250
BillyPenn advertising reaches 512k visitors across desktop and mobile web, in countries such as United States, United Kingdom, Canada, Mexico, Indonesia. Pricing models they offer are CPM on channels such as Display, Social, Mobile, Email Advertising on BillyPenn will allow you to reach consumers in industries or verticals such as Sports, Education, Dating, Non-Profit.

They are headquartered at Philadelphia, PA, United States, and have 3 advertising & marketing contacts listed on Kochava.

BillyPenn works with Advertising technology companies such as Nativo, DoubleClick.Net, Google Publisher Tag, Twitter Ads, Tapad, DemDex, Drawbridge, Experian, Digilant, MyBuys, eXelate, RadiumOne, Specific Media, Switch Ads, Conversant, eyeReturn, X Plus One, Evidon, AdGear, Burst Media, Criteo, Improve Digital, Commission Junction, Eq Ads, Integral Ad Science, RealVu, Media Innovation Group, Adconion, Mediaplex, Upfront Digital Media, Jumptap, AcuityAds, MyBuys MyAds, Semasio, LucidMedia, DoubleClick Bid Manager, Magnetic, BlueKai DMP, Accuen, Google Adsense, Google AdSense Integrator, AdBlock Acceptable Ads, Google Adsense for Domains, comScore Activation, 33 Across Direct, AdYouLike Direct, Amazon Direct, AppNexus Direct, Converstand Media Direct, DistrictM Direct, ORC International Direct, GumGum Direct, Improve Digital Direct, Lijit Direct, Nativo Direct, Next Millenium Direct, OneTag Direct, OpenX Direct, Outbrain Direct, PubMatic Direct, RhythmOne Direct, ShareThrough Direct, Smaato Direct, Sovrn Direct, The MediaGrid Direct, Triple Lift Direct, Yieldmo Direct, 33 Across Reseller, AppNexus Reseller, ContextWeb Reseller, Comet Cox Media Reseller, DistrictM Reseller, E-Planning Reseller, Facebook Reseller, Google Reseller, GumGum Reseller, Improve Digital Reseller, IndexExchange Reseller, Lijit Reseller, LoopMe Reseller, Mobfox Reseller, OpenX Reseller, PubMatic Reseller, RhythmOne Reseller, RubiconProject Reseller, ShareThrough Reseller, Smaato Reseller, SmartAdServer Reseller, Sovrn Reseller, SpotXChange Reseller, Teads Reseller, The MediaGrid Reseller, Triple Lift Reseller, Undertone Reseller, Yahoo Reseller, YieldBot Reseller, Ads.txt.