100536.23705 websnapshot
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Desktop Display, Mobile Display
  • CPM
  • Web Publisher
  • Headline:
    Publisher: Bull City Rising
  • Self / Managed Service:
    Managed Service
  • Industries
    Government & Politics
  • Key Differentiator
    Bull City Rising is one of the most widely-read sources of news and information in Durham: About 1,000 unique daily readers and over 2,500-3,000 pageviews each weekday Almost 12,000 unique daily readers each month 71% of visits come from repeat readers 82% of visitors from North Carolina; 93% of those hail from the Durham/RTP area 130%+ year-over-year growth in visits and visitors; 750,000 annual pageviews According to Quantcast metrics, BCR reaches a racially diverse audience that's affluent and educated. 76% of BCR visitors have college or graduate degrees; 45% are 35-49 year-olds, with 32% being 50+ y/o; and while BCR reaches households of all income, households with incomes of $60k-$100k are overrepresented relative to the Internet at large. For more, compare BCR's demographics on Quantcast to those of heraldsun.com. BCR's audience is intensely local, and as the comments show, the site reaches active, engaged citizens who live and work in the Bull City. Elected officials, students, office workers, journalists, stay-at-home parents, neighborhood organizers, and university and non-profit leaders and staff all read, and respond, to Bull City Rising.
  • Owned / Operated Properties
    bullcityrising.com
Site Traffic
  • 12948692 Global Rank
  • 2536977
    United States
  • 717 Estimated Visits
Traffic Sources
  • Search
    61.95%
  • Social
    27.67%
  • Direct
    9.69%
  • Referrals
    0.68%
  • Mail
    0.00%
  • Display
    0.00%
Geography Breakdown
  • United States
    100.00%
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Network Data
Country Breakdown
  • United States
Email / Social Data
  • 8.3k
    Twitter followers
Desktop Display
  • 2.6k display total monthly uniques
  • 8.3k display total monthly impressions
Mobile Display
  • 2.2k mobile total monthly uniques
  • 4.4k mobile monthly overall impressions
Audience Demographics
61% male
39% female
Age
18
5%
18-24
10%
25-34
20%
35-44
30%
45-54
20%
55-64
10%
65+
5%
Income
$0k-$50k
30%
$50k-$100k
35%
$100k-$150k
20%
$150k+
15%
Education
No College
10%
College
45%
Grad School
45%
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