StarNews Media, a Halifax Media Group Company, is an integrated media company-offering award winning news and information to Brunswick, Columbus, New Hanover, Onslow and Pender Counties. Our company is a trusted community partner. StarNews Media has been a media leader, since 1867, serving 73% of the tri-county market, with over 300 years of combined media experience.
CORE PRODUCTS AND SERVICES
Customer Care Center 910.343.2391
StarNews - printed newspaper
StarNewsOnline - online news and information website
Advertising: Print, Online, SEM, Yahoo!, Google, Interactive Video, Reputation Management, Special Sections and more.
Better Living - Monthly lifestyle magazine targeting 50+ Baby Boomers
Beach Scene - Seasonal magazine (May - September) featuring what to See.Go.Do in Southeastern North Carolina.
StarNews Newsletter and RSS feeds
STARNEWS MEDIA IN THE COMMUNITY
Lifetime Achievement Award - Annual awards for outstanding individuals who have given substantially of themselves for the improvement of our communities.
StarNews Media in Education - Increasing literacy, provide curriculum support and encourage readership.
StarNews Media Conscience Fair - One day marketing expo for organizations to showcase their programs, services and volunteer opportunities. Nonprofit and community organization vendor space and entry is free.
StarNews Media Wilmington Theater Awards - Annual awards ceremony recognizing the best in the region's theater.
- Company Name:Capefearhomefinder
- Headline:Publisher: Wilmington Home For Sale
- Key DifferentiatorAdvertising 101 Using Media to Drive Business Success Nearly any business that operates in today’s complex marketplace must advertise to stay alive, grow and compete. With so many options, how does a business decide on a strategic investment which best supports its advertising message? Ad Planning & Budgeting While there are a number of ways to budget your advertising, many advertisers make two common mistakes when they begin. The first is budgeting based on habit. Put simply, what they spent in the past is what they’ll budget for in the future, perhaps adding a percent or more to offset inflation. This method offers no leverage to take advantage of opportunities or to deal with competitive challenges. It is only slightly better than the second most common ad budgeting method – looking in the cash register to see how much you can afford today. Why a Formal Ad Budget? The 4-Step Ad Plan How Your Market Shops and Spends Before you can advertise at all, you need to understand your customers. Many advertisers know their target market – their age, income, education and the like – but understanding how they shop will affect when you advertise, where you advertise and how often you advertise. A few key concepts deserve careful consideration as you begin to develop your marketing plan: 1. The “Thin Market” 2. Recency and 3. Frequency.
- Owned / Operated Propertieshttp://capefearhomefinder.com/
Advertising on Capefearhomefinder will allow you to reach consumers in industries or verticals such as .
They have advertising & marketing contacts listed on Thalamus.