What is DIG? The tagline says it all, really: Baton Rouge, Uncovered. That’s our goal, every week: to root through the amazing amount of things to do, from entertainment events like concerts, theatre, and festivals, to social gatherings - from local groups that meet to achieve a specific goal, or local venues where the goal is just making it in the door, taking a load off, and enjoying yourself.
DIG will strive to plug the gaps other publications don't fill, to serve our readers, in as many ways as we can. Our writers are eager to present both the familiar and the foreign, week in and week out, 52 times a year. We are the evolution of Tiger Weekly, which paved the road for an alternative magazine in the city. DIG will continue to serve the LSU community, but bolstered with a new commitment to deliver the best of the entire city in a voice our audience can relate to. Who are they? They are the nearly 120,000, 18-34 year olds who are shaping the future of Baton Rouge and who also happen to be the most active and engaged consumers.
There will also be much that is new, with many surprises throughout our pages: a spike in the quality of our writing, an increase in the diversity of our coverage, a new passion for investigative journalism, and a profound respect for the city and all of the people who want to make it a more attractive place, a better place to live and work and play... a place to stay.
DIG is published by Primedia Holdings, LLC.
- Company Name:DIGBR
- Headline:Publisher: Dig Baton Rouge | Baton Rouge Uncovered
- Key DifferentiatorAdvertise with DIG What started as a campus paper in 1997 has blossomed into Baton Rouge’s weekly source of information and inspiration. DIG reflects the interests of the college and young professional community with a unique mix of news, lifestyles, sports and the always-busy entertainment scene. Along with events such as Restaurant Week and our online and social media reach, DIG provides the biggest stage for your brands looking to reach this must-have audience. We reach more 18-34 year olds than any local media – from LSU to Seigen Lane and Downtown to Southdowns. It’s a great time to be a part of DIG, in part, because it’s a great time to be living in Baton Rouge. With the state’s flagship university and growing job market, young professionals are staying after graduation and are pushing Baton Rouge to the next level: Top 5 emerging entreprenuerial cities Entrepreneur Magazine, 2013 7th for cities “Where the jobs will be” Brookings Institute, 2009 8th for 5-year wages and salary growth Milken Institute, 2012 #7 in projected job growth through 2020 U.S. Bureau of Labor Statistics, 2012
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