About

The Universe is an Ecuadorian morning newspaper founded in 1921 and published in the city of Guayaquil (Ecuador). This newspaper is currently the most important in the city and one of the largest in the country.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Display, Email, Mobile Display, Social
  • CPM
  • Web Publisher
  • Headline:
    News from Ecuador and the world
  • Self / Managed Service:
    Managed Service
  • Industries
    Education, Entertainment, Government & Politics, Healthcare, Sports
Site Traffic
  • 4423 Global Rank
  • 20
  • 16.4 M Estimated Visits
Traffic Sources
  • Search
    65.93%
  • Direct
    23.97%
  • Social
    7.97%
  • Mail
    1.45%
  • Referrals
    0.45%
  • Display
    0.22%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 615
13
Ecuador Rank 3
Ecuador Page Views 40.24%
10.22%
Top Countries
Top Search Keywords
  • Español
  • Países
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 10 K Downloads
  • 10 SDKs
  • 4.34 Avg. Rating
  • 89 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.my.eluniverso.new
  • App Support: http://www.eluniverso.com
  • Genre: news_and_magazines
  • Bundle ID: com.my.eluniverso.new
  • App Size: 31.1 M
  • Version: 4
  • Release Date: January 6th, 2015
  • Update Date: June 15th, 2015

Description:

Disfrute del nuevo Quiosco Digital de El Universo con el que podrás leer todo el contenido de los principales productos de Diario El Universo en una sola aplicación.

Acceda a la portada y a las diversas secciones como Actualidad, Negocios, Mundo, El País, Marcador, Gran Guayaquil, Vida y Estilo, La Revista y más para estar informado del acontecer de Guayaquil, Ecuador y del mundo entero.

Características:
- Disfrute de su diario impreso todos los días y en cualquier lugar donde te encuentres.
- Contenidos adicionales exclusivos todos los días por cada nueva publicación.
- Puedes descargar la publicación que prefieras para una mejor lectura.
- Puedes tener acceso a las publicaciones sin estar conectado a internet cuando las hayas descargado.
- Actualizada todos los días a las 00:00.
- Se recomienda descargar las publicaciones mediante una conexión wifi

DoubleClick
DoubleClick Digital Marketing (DDM) is an integrated ad technology platform that enables advertisers to more effectively create, manage and grow high-impact digital marketing campaigns. DDM brings together world-class solutions to help buyers run holistic programs across multiple channels.
Google Analytics
The Google Analytics SDK for Android makes it easy for native Android developers to collect user engagement data from their applications. Developers can then use the Google Analytics reports to measure: The number of active users are using their applications. From where in the world the application is being used. Adoption and usage of specific features. Crashes and exceptions. In-app purchases and transactions. And many other useful metrics... The Google Analytics SDK also gives you the tools to monitor the success of mobile marketing campaigns. Connect user interactions with paid ads, Google Play downloads, and subsequent in-app usage and Ecommerce transactions. Google Analytics provides a powerful platform to measure and optimize all of your application marketing efforts.
Google Play Location APIs
The location APIs make it easy for you to build location-aware applications, without needing to focus on the details of the underlying location technology. They also let you minimize power consumption by using all of the capabilities of the device hardware.
Google Tag Manager
Google Tag Manager enables developers to change configuration values in their mobile applications using the Google Tag Manager interface without having to rebuild and resubmit application binaries to app marketplaces. This is useful for managing any configuration values or flags in your application that you may need to change in the future, including: * Various UI settings and display strings * Sizes, locations, or types of ads served in your application * Game settings Configuration values may also be evaluated at runtime using rules, enabling dynamic configurations such as: * Using screen size to determine ad banner size * Using language and location to configure UI flags Google TagManager also enables the dynamic implementation of tracking tags and pixels in applications. Developers can push important events into a data layer and decide later which tracking tags or pixels should be fired. TagManager currently supports the following tags: * Google Mobile App Analytics * Custom Function Call tag
Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
Google Cloud Messaging
Deprecated Google Cloud Messaging for Android (GCM) is a service that allows you to send data from your server to your users' Android-powered device, and also to receive messages from devices on the same connection. The GCM service handles all aspects of queueing of messages and delivery to the target Android application running on the target device. GCM is completely free no matter how big your messaging needs are, and there are no quotas.
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Google Play Game Services
Make your games social with Google Play game services. Add achievements, leaderboards, real-time multiplayer, and other popular features using the Google Play game services SDK. Let players sign in using their Google+ identities and share their gaming experience with friends. Visit developers.google.com/games/services for more information about integrating game services into your app.
Google Play Maps
Allow your users explore the world with rich maps provided by Google. Identify locations with custom markers, augment the map data with image overlays, embed one or more maps as fragments, and much more.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    47.85%
  • Standard
    50.63%
  • Direct
    1.52%
Ads Seen Recently
40,328
Longest Running Ad
El Universo
Device
Desktop
Dimensions
other
El Universo
Device
Mobile
Dimensions
300x250
El Universo
Device
Desktop
Dimensions
728x90
El Universo
Device
Desktop
Dimensions
300x250
El Universo
Device
Desktop
Dimensions
300x250
El Universo
Device
Mobile
Dimensions
other
El Universo
Device
Mobile
Dimensions
other
El Universo
Device
Mobile
Dimensions
other
El Universo
Device
Mobile
Dimensions
other
El Universo
Device
Desktop
Dimensions
other
El Universo
Device
Desktop
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
video.unrulymedia.com
direct
3753143113
rhythmone.com
direct
3753143113
a670c89d4a324e47
my6sense.com
reseller
9732
rubiconproject.com
reseller
156042
0bfd66d529a55807
appnexus.com
reseller
7666
f5ab79cb980f11d1
revcontent.com
direct
126751
rubiconproject.com
reseller
9655
0bfd66d529a55807
mgid.com
direct
178276
d4c29acad76ce94f
aralego.com
direct
par-77274b9a266d6bd20bd6849d8eb7dd2a
ucfunnel.com
direct
par-77274b9a266d6bd20bd6849d8eb7dd2a
rubiconproject.com
reseller
13344
0bfd66d529a55807
El Universo advertising reaches 16.4M visitors across desktop and mobile web, in countries such as United States, Mexico, Colombia, Argentina. Pricing models they offer are CPM on channels such as Display, Email, Mobile, Social Advertising on El Universo will allow you to reach consumers in industries or verticals such as Healthcare, Education, Government & Politics, Sports, Entertainment.

They are headquartered at Guayaquil, Ecuador, and have 2 advertising & marketing contacts listed on Kochava. According to their Ads.txt, El Universo inventory partners include: video.unrulymedia.com, rhythmone.com, my6sense.com, rubiconproject.com, appnexus.com, revcontent.com, mgid.com, aralego.com, ucfunnel.com, pubmatic.com, indexexchange.com, aniview.com, openx.com, google.com, synacor.com, districtm.io, improvedigital.com, inmobi.com, vindicosuite.com, spotx.tv, spotxchange.com, freewheel.tv, advertising.com, tremorhub.com, telaria.com, lkqd.net, adyoulike.com, pubnative.net, smaato.com, xad.com, loopme.com, contextweb.com, smartadserver.com, sovrn.com, addroplet.com, beachfront.com, admanmedia.com, rtk.io, lijit.com, tidaltv.com, undertone.com, triplelift.com, gumgum.com, lkqd.com, adtech.com, aps.amazon.com, appnexus, e-planning.net, teads.tv, fyber.com, aol.com, vidoomy.com, 33across.com, sharethrough.com, yahoo.com, sonobi.com, advangelists.com, axonix.com, valo.ai, adform.com, admixer.net, emxdgt.com, bidtellect.com, connatix.com, monetize.com, smartyads.com, mobfox.com, nativeads.com, sekindo.com, arkeero.net, outbrain.com, smartclip.net, adtelligent.com, richaudience.com, conversantmedia.com, yieldmo.com, nativo.com, kargo.com, media.net, chocolateplatform.com, vdopia.com, taboola.com, groundtruth.com, connectad.io, infolinks.com.

El Universo works with Advertising technology companies such as PHP Ads, Dstillery, Mediaplex, Conversant, Google Adsense, Openads/OpenX, Caraytech e-planning, DoubleClick.Net, PointRoll, Aggregate Knowledge, DoubleVerify, Integral Ad Science, AppNexus, Yahoo Small Business, The Trade Desk, cXense, Evidon, Commission Junction, BlueKai, MyBuys, Index Exchange, Videology, Improve Digital, Advertising.com, Google Adsense Asynchronous, Adify, Criteo, RadiumOne, Digilant, AcuityAds, Flite, AdGear, Rubicon Project, eyeReturn, BlueKai DMP, LiveRail, BrightRoll, Facebook Exchange FBX, AppNexus Segment Pixel, Adap.TV, MyBuys MyAds, Chango, Simpli.fi, Magnetic, AudienceScience, eXelate, StickyAds TV, SpotXchange, Adition, Pubmatic, DemDex, Twitter Ads, ContextWeb, Ohana, Teads, Neustar AdAdvisor, Crosswise, Semasio, Connexity, ADTECH, Tapad, Jumptap, AOL-Time Warner Online Advertising, IponWeb BidSwitch, Drawbridge, Yield Manager, Resonate Insights, Nexage, GumGum, Adform, AdRoll, AMob, Adsterra, Research Now, Celtra, Flashtalking, FirstImpression, Clickio, Walmart, Komoona, AlephD, Eyeota, Polymorph, Amazon Ad System, Burst Media, RealVu, Amazon Associates, Media Innovation Group, OpenDSP, Prebid, AdZerk, Adhigh, Specific Media, Centro, Kauli, AdMeta, Switch Ads, Geniee, Eye View Digital, Technorati Media, Sonobi, adingo, Smartclip, RhythmOne, Adobe Audience Manager Sync, Yahoo Ad Sync, Intimate Merger, TripleLift, X Plus One, Falk Realtime, Tail Target, AdBlade Embed, Adblade, RUN Ads, Bidtellect, Appier, Taboola, Media.net, LifeStreet Media, Nativo, DynAdmic, CogoCast, Beeswax, AdMarvel, BDEX, Datonics, Narrative, Synacor Reseller, Nativo Reseller, Fyber Reseller, SmartAdServer Reseller, Amazon Reseller, Google Direct, OpenX Reseller, ContextWeb Reseller, AppNexus Reseller, Ads.txt, LKQD Reseller, Adform Reseller, Nativo Direct, 33 Across Direct, RubiconProject Direct, Taboola Direct, Converstand Media Reseller, SpotXChange Reseller, PubMatic Reseller, Criteo Reseller, Sovrn Reseller, Tremor Video Reseller, Sonobi Reseller, Taboola Reseller, Improve Digital Reseller, Google Reseller, RubiconProject Reseller, GumGum Reseller, Triple Lift Reseller, AdYouLike Reseller, AOL Reseller, Lijit Reseller, Google Publisher Tag, SiteScout, Rocket Fuel, IndexExchange Reseller, C1X Reseller, SpringServe Reseller, Exponential Direct, Teads Direct, Brightcom Direct, DistrictM Reseller, FirstImpression Direct, Outbrain Reseller, Kargo Reseller, ShareThrough Reseller, Connatix Reseller, ORC International Reseller, SpotXChange Direct, DistrictM Direct, Google Inteactive Media Ads, GetIntent, Infolinks, Tribal Fusion, SkimLinks, Avocet, Turn, VideoAmp, Undertone, OpenX Direct, PubMatic Direct, AOL Direct, Adform Direct, AppNexus Direct, IndexExchange Direct, SmartAdServer Direct, Criteo Direct, FreeWheel Reseller, Sovrn Direct, Lijit Direct, Stroeer Direct, Beachfront Reseller, MBR Targeting, Comet Cox Media Reseller, PulsePoint Reseller, Exponential Reseller, ContextWeb Direct, LKQD Direct, Cedato Reseller, StreamRail Reseller, VINDICO, Yieldmo, BidTheatre, OnAudience, Atlas, DoubleClick Bid Manager, MLN Advertising, Sojern, LoopMe Reseller, Google AdSense Integrator, Triple Lift Direct, YieldLove, RhythmOne Reseller, BannerFlow, AdMatrix, FreeWheel Direct, SpringServe Direct, Connatix Direct, GumGum Direct, 33 Across Reseller, ShareThrough Direct, Sociomantic, Bidtellect Reseller, Primis Direct, Smartclip Reseller, vidoomy Direct, Smartclip Direct, Somoaudience Direct, Mobile Ad Trading Direct, Undertone Direct, Genesis Media Reseller, E-Planning Direct, Primis Reseller, Native Ads Reseller, Mobfox Direct, SmartyAds Direct, Connectad Direct, Taboola Sponsored Links, Amazon Direct, Imonomy Direct, Inneractive Reseller, Innovid, StackAdapt, AdTheorent, GroundTruth Reseller, RTK Direct, AdMan Direct, Admixer Direct, Infectious Media, Imonomy, Forensiq, Blis, Adelphic, Undertone Reseller, E-Planning Reseller, Telaria Reseller, Aniview Reseller, Retargetly, AdMan Reseller, Clickagy, Outbrain, bRealtime, MaxPoint Interactive, Beachfront Direct, Triton Digital Direct, ZypMedia, Cauly Center, Smaato Reseller, Converstand Media Direct, Sonobi Direct, Improve Digital Direct, Amazon Transparent Ad Marketplace, Smart Adserver, JW Player Tracking, GoovinAds, Header Tag by Index Exchange, Rich Audience Direct, Sekindo Direct, SunMedia Direct, Experian Reseller, Ooyala Reseller, Optimatic Reseller, Sekindo Reseller, adtelligent Reseller, ucfunnel Direct, Chocolate Direct, Infolinks Direct, Kargo Direct, Media.net Direct, MGID Direct, Revcontent Direct, RhythmOne Direct, Synacor Direct, Telaria Direct, Tremor Video Direct, Yahoo Direct, Yieldmo Direct, my6sense Reseller, Videology Group Reseller, Yahoo Reseller, ORC International Direct, ucfunnel Reseller, RTB House Direct, WMG International, AdvertServe, AdvertPro, FLoC, 152 Media Reseller, Admixer Reseller, OneTag Reseller, RTB House Reseller, The MediaGrid Reseller, Yieldmo Reseller, BlockAdBlock, AvantisVideo Direct, OneTag Direct, Media.net Reseller, Outbrain Direct, ad.plus Reseller, AdTrue Reseller, Between Digital Reseller, Connectad Reseller, pixfuture Reseller, Quantum Native Solutions Reseller, Rich Audience Reseller, SmartyAds Reseller, Stroeer Reseller, Smaato Direct.