FACT was founded in 2003 as a British bi-monthly music and youth culture magazine. The magazine became notable for commissioning covers by artists including M.I.A., Peter Saville, Trevor Jackson, Klaxons, Bat for Lashes, Kate Moross and Animal Collective, while its New Talent section was renowned for profiling future stars at an early date – Florence + The Machine, Adele and more were all interviewed early in their careers. As well as its cast of regular contributors, writing in FACT came from artists such as Andrew Weatherall, Kode9, Julian Cope and Richard X.

In 2005, FACT went digital, and in 2009 it became exclusively an online magazine, after the website’s status overtook that of the print magazine. This was down in no short part to FACT’s mix series, where each week an artist contributed an exclusive mix to download from the website. Past contributors include Autechre, the xx, Four Tet, Ariel Pink’s Haunted Graffiti, The Horrors, Carl Craig, The Orb & Lee ‘Scratch’ Perry and more.

Now, in 2016, FACT retains a status as one of the Internet’s most popular music publications, with full-time staff in both the UK, US & Australia, and its own online TV channel, FACT TV. FACT is part of VF Publishing, a subsidiary of The Vinyl Factory group.

  • Company Name:
    FACT
  • Headquarters:
    18 Marshall Street London, Greater London W1F 7BE United Kingdom
  • Office Locations:
    Greater London
  • 11-50 employees
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Display, Mobile Display, Social
  • CPM
  • Web Publisher
  • Headline:
    Music News, New Music.
  • Self / Managed Service:
    Managed Service
  • Industries
    Entertainment
  • Key Differentiator
    Now, in 2014, FACT retains a status as one of the Internet’s most popular music publications, with full-time staff in both the UK and US, and its own online TV channel, FACT TV.
  • Owned / Operated Properties
    factmag.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Site Traffic
  • 54979 Global Rank
  • 34874
    United States
  • 1.79M Estimated Visits
Traffic Sources
  • Search
    56.28%
  • Direct
    27.01%
  • Social
    14.53%
  • Referrals
    1.88%
  • Mail
    0.17%
  • Display
    0.13%
Geography Breakdown
  • United States
    25.97%
  • United Kingdom
    17.16%
  • Germany
    6.56%
  • Netherlands
    4.00%
  • France
    3.66%
Powered by Similar web
Network Data
Country Breakdown
  • United States
  • United Kingdom
  • Australia
  • Canada
  • Germany
Email / Social Data
  • 287k
    Facebook fans
  • 145k
    Twitter followers
  • 95.4k
    Instagram followers
  • 1.3k
    Pinterest followers
Desktop Display
  • 708k display total monthly uniques
  • 1.4M display total monthly impressions
Mobile Display
  • 877k mobile total monthly uniques
  • 1.35M mobile monthly overall impressions
64%
iOS
36%
Android
Audience Demographics
79% male
21% female
Age
18
10%
18-24
25%
25-34
30%
35-44
20%
45-54
10%
55-64
5%
Income
$0k-$50k
55%
$50k-$100k
25%
$100k-$150k
10%
$150k+
10%
Education
No College
35%
College
50%
Grad School
15%
Reviews
Online Marketing Manager
Apr 14, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on FACT, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Germany, Netherlands, France, Australia, Canada. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Apr 12, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on FACT, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Germany, Netherlands, France, Australia, Canada. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Apr 11, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on FACT, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Germany, Netherlands, France, Australia, Canada. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
FACT advertising reaches 1.79M visitors across desktop and mobile web, in countries such as United States, United Kingdom, Germany, Netherlands, France, Australia, Canada. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on FACT will allow you to reach consumers in industries or verticals such as Entertainment.

They are headquartered at 18 Marshall Street London, Greater London W1F 7BE United Kingdom, and have 6 advertising & marketing contacts listed on Thalamus.