Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Social
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Desktop Display, Email, Social, Mobile Display
  • CPM
  • Web Publisher
  • Headline:
    Advice for new parents, baby products and homemade food recipes
  • Self / Managed Service:
    Managed Service
  • Industries
    Healthcare
  • Key Differentiator
    Re-launched in 2015 after a seven year run as the digital component to New Parent Magazine, NewParent.com is... Launched in 2008, NewParent.com is a community-focused website for expectant, new, and toddler-stage moms. With Web 2.0 functionality and a belief that “Moms get the best advice from other Moms,” NewParent.com’s mission is to inform, educate, inspire, empower and connect moms who seek to share information, experiences and resources to become more confident and effective parents. Through our vibrant design, innovative features, and connectivity with our users, NewParent.com is the ultimate resource for today’s Mom.
Site Traffic
  • 1208291 Global Rank
  • 634864
    United States
  • 154 K Estimated Visits
Traffic Sources
  • Search
    81.26%
  • Direct
    13.65%
  • Social
    3.55%
  • Mail
    1.54%
  • Display
    0.00%
  • Referrals
    0.00%
Powered by
Alexa Traffic Data
Global Rank 421,733
10,332
United States Rank 191,293
26,231
United States Page Views 59.0%
19.1%
Top Countries
Top Search Keywords
  • Full Service
Ad Intelligence
  • Native
    0%
  • Standard
    0%
  • Direct
    0%
Ads Seen Recently
0
Longest Running Ad
New Parent
Device
Desktop
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
google.com
direct
pub-7085560173012831
f08c47fec0942fa0
New Parent advertising reaches 154k visitors across desktop and mobile web, in countries such as . Pricing models they offer are CPM on channels such as Display, Email, Social, Mobile Advertising on New Parent will allow you to reach consumers in industries or verticals such as Healthcare.

They are headquartered at White Plains, NY, United States, and have 1 advertising & marketing contacts listed on Kochava. According to their Ads.txt, New Parent inventory partners include: google.com.

New Parent works with Advertising technology companies such as PointRoll, Google Publisher Tag, DoubleClick.Net, Glam Media, X Plus One, Evidon, Integral Ad Science, Aggregate Knowledge, Yahoo Small Business, Adconion, AppNexus, Atlas, DoubleVerify, Open AdStream, Media Innovation Group, Dedicated Media, Openads/OpenX, Rocket Fuel, The Trade Desk, AppNexus Segment Pixel, SpotXchange, Commission Junction, BlueKai, Flashtalking, Korrelate, DoubleClick Bid Manager, Zedo, Specific Media, VINDICO, BlueKai DMP, AcuityAds, Adform, Index Exchange, Advertising.com, Adap.TV, Collective Media, Dstillery, DemDex, StickyAds TV, IponWeb BidSwitch, Teads, GetIntent, Walmart, Appier, TripleLift, AdBlade Embed, Adblade, Rubicon Project, Nuviad, Google Adsense, Google Ad Partner Services, Tapad, Drawbridge, Research Now, Turn, Mediaplex, Media.net, Vidible, Adify, Google Adsense Asynchronous, Google AdSense Integrator, Facebook Custom Audiences, Innovid, Pubmatic, Google Inteactive Media Ads, Amazon Ad System, Amazon Associates, Ads.txt, Google Direct, ShareASale, Less than 5 Ads.txt, Less than 5 DIRECT Ads.txt.