Northlands News Center
Publisher: Northland's NewsCenter: News, Weather, Sports l NBC, CBS, MyNetworkTV, and the CW for Duluth MN / Superior WI
About

KBJR 6 and KDLH 3 signed on within two weeks of each other in the spring of 1954 as WDSM-TV and KDAL-TV. At first, WDSM, owned by Ridson Communications, was the CBS affiliated station in the Duluth-Superior area and KDAL, owned by Dalton LeMasurier, was the NBC station. The two stations swapped affiliations in October of 1955.

Ridson sold KBJR in 1974 to Robert J. Rich, who in turn sold the station to current owner Granite Broadcasting in 1988. KDLH was sold to a forerunner of Tribune Broadcasting in 1960, Stauffer Communications in 1979 and a succession of short-term owners from 1995 until March of 2004, when it was purchased by current owner Malara Broadcasting. Malara partnered with Granite in 2004 to operate the stations from a single facility, creating the Northland’s NewsCenter known to area viewers today.

The Northland’s NewsCenter also operates four other channels in the Northeast Minnesota/Northwest Wisconsin area. KRII-TV, “Range 11” in Hibbing carries programming from KBJR 6 in Duluth, along with custom news stories, weather forecasts and sponsor opportunities for the Iron Range. “My 9”, seen on digital channel 6-2 and on channel 9 on most area cable systems, carries programming from “My Network TV” along with other entertainment, news and sports programs. “Northland CW 2”, seen on digital channel 3-2 and on channel 2 on most area cable systems, carries programming from the “CW” network along with local news. Finally, “Northland's NewsCenter WeatherNow”, seen on digital channel 6-4 and Charter Cable digital channel 391, carries 24-hour local weather for the Northland.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Email
  • Desktop Display, Mobile Display, Social, Email
  • CPM
  • Web Publisher
  • Headline:
    Publisher: Northland's NewsCenter: News, Weather, Sports l NBC, CBS, MyNetworkTV, and the CW for Duluth MN / Superior WI
  • Key Differentiator
    KBJR 6 and KDLH 3 signed on within two weeks of each other in the spring of 1954 as WDSM-TV and KDAL-TV. At first, WDSM, owned by Ridson Communications, was the CBS affiliated station in the Duluth-Superior area and KDAL, owned by Dalton LeMasurier, was the NBC station. The two stations swapped affiliations in October of 1955. Ridson sold KBJR in 1974 to Robert J. Rich, who in turn sold the station to current owner Granite Broadcasting in 1988. KDLH was sold to a forerunner of Tribune Broadcasting in 1960, Stauffer Communications in 1979 and a succession of short-term owners from 1995 until March of 2004, when it was purchased by current owner Malara Broadcasting. Malara partnered with Granite in 2004 to operate the stations from a single facility, creating the Northland’s NewsCenter known to area viewers today. The Northland’s NewsCenter also operates four other channels in the Northeast Minnesota/Northwest Wisconsin area. KRII-TV, “Range 11” in Hibbing carries programming from KBJR 6 in Duluth, along with custom news stories, weather forecasts and sponsor opportunities for the Iron Range. “My 9”, seen on digital channel 6-2 and on channel 9 on most area cable systems, carries programming from “My Network TV” along with other entertainment, news and sports programs. “Northland CW 2”, seen on digital channel 3-2 and on channel 2 on most area cable systems, carries programming from the “CW” network along with local news. Finally, “Northland's NewsCenter WeatherNow”, seen on digital channel 6-4 and Charter Cable digital channel 391, carries 24-hour local weather for the Northland.
Site Traffic
  • 12078150 Global Rank
  • 2690966
    United States
  • 217 Estimated Visits
Traffic Sources
  • Direct
    100.00%
  • Mail
    0.00%
  • Search
    0.00%
  • Social
    0.00%
  • Display
    0.00%
  • Referrals
    0.00%
Powered by
Alexa Traffic Data
Global Rank 73,044
792,480
United States Rank 20,952
1,460
United States Page Views 64.5%
1.2%
Top Countries
Top Search Keywords
  • Brokerages
  • Discount Service
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
coxmt.com
direct
2000068033702
tremorhub.com
reseller
7us9k-qeozi
1a4e959a1b50034a
lijit.com
direct
253178
fafdf38b16bf6b2b
sovrn.com
direct
253178
fafdf38b16bf6b2b
triplelift.com
direct
6c33edb13117fd86
spotx.tv
reseller
233256
7842df1d2fe2db34
spotxchange.com
reseller
233256
7842df1d2fe2db34
rhythmone.com
direct
181472426
a670c89d4a324e47
indexexchange.com
direct
187768
google.com
reseller
pub-5053044765417278
openx.com
direct
538904908
6a698e2ec38604c6
Northlands News Center advertising reaches 217 visitors across desktop and mobile web, in countries such as United States, Canada, Germany, Mexico, United Kingdom. Pricing models they offer are CPM on channels such as Display, Mobile, Social, Email Advertising on Northlands News Center will allow you to reach consumers in industries or verticals such as .

They are headquartered at Duluth, MN, United States, and have 2 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Northlands News Center inventory partners include: coxmt.com, tremorhub.com, lijit.com, sovrn.com, triplelift.com, spotx.tv, spotxchange.com, rhythmone.com, indexexchange.com, google.com, openx.com, adtech.com, appnexus.com, mobfox.com, admixer.net, pubmatic.com, rubiconproject.com, gumgum.com, 33across.com, contextweb.com, fyber.com, advertising.com, taboola.com, lkqd.com, lkqd.net, freewheel.tv, districtm.io, smartadserver.com, insticator.com, brightcom.com, emxdgt.com, sonobi.com, conversantmedia.com, carambo.la, aolcloud.net, amazon.com, criteo.com, saambaa.com, beachfront.com, springserve.com, bidfluence.com, smartyads.com, mobileadtrading.com, somoaudience.com, criteo.net, amazon-adsystem.com, nativeads.com, yieldlab.net, spoutable.com, sharethrough.com, valueclickmedia.com, outbrain.com.

Northlands News Center works with Advertising technology companies such as Flashtalking, Atlas, Google Adsense, BlueKai, DoubleClick.Net, GumGum, Facebook Exchange FBX, AppNexus, Openads/OpenX, Pubmatic, Rubicon Project, Yield Manager, AOL-Time Warner Online Advertising, Advertising.com, Integral Ad Science, Media Innovation Group, RadiumOne, DoubleVerify, MyBuys, Turn, Rocket Fuel, Simpli.fi, X Plus One, SiteScout, Chango, Connexity, Index Exchange, Adap.TV, PointRoll, Yahoo Small Business, eXelate, The Trade Desk, Videology, Tapad, Jumptap, Open AdStream, Brandscreen, Aggregate Knowledge, Evidon, IponWeb BidSwitch, Mediaplex, Korrelate, BlueKai DMP, MyBuys MyAds, DoubleClick Bid Manager, Adconion, Google Publisher Tag, BannerSnack, World Now, Facebook Custom Audiences, DemDex, Centro, Undertone, Adobe Audience Manager Sync, Crosswise, Yahoo Ad Sync, Jivox, Drawbridge, RealVu, Magnetic, AudienceScience, bRealtime, AdGear, RUN Ads, AdMatrix, Prebid, Adhigh, GetIntent, Dstillery, 161Media, AdRoll, Eye View Digital, CogoCast, Eyeota, ContextWeb, Tribal Fusion, Burst Media, BDEX, Narrative, eyeReturn, Directory M, Google Adsense for Domains, AdBlock Acceptable Ads.