Optimatic-Media-Advertising-Reviews-Pricing

Optimatic is the leading video SSP enabling a programmatic, brand safe marketplace. Combining scale with unmatched levels of service, Optimatic is the partner of choice for advertisers looking to access high-quality, differentiated audiences. Optimatic’s innovative technology grows publisher revenue by combining ease-of-use with a robust monetization toolkit.

Optimatic is an independently operated company that was acquired in November 2015 by Matomy Media Group, a leading global media company that delivers smart technology solutions and a personalized approach to advertising.

  • Company Name:
    Optimatic Media
  • Parent Company Name:
    Matomy Media Group
  • Headquarters:
    58 West 40th Street 13th Floor New York, NY 10018United States of America
  • Office Locations:
    HQ: New York.
  • 11-50 employees
Capabilities
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
    Ad Features / Call-To-Actions
    N/A
  • Social
  • Desktop Video, Mobile Display, Social
  • CPM
  • Ad Technology Provider, Facebook FMP, Other
  • Headline:
    Increasing Revenue With Technology
  • Self / Managed Service:
    Self-Service & Managed Service
  • Industries
    Technology
  • Key Differentiator
    Top industry advertisers and Fortune 500 companies leverage Optimatic’s platform for their video buying needs on desktop, mobile, tablet and connected TV. Optimatic operates as a large private marketplace, giving buyers exclusive access to quality video inventory while hitting valuable KPIs. Each publisher is pre-screened and managed daily by our in-house account management and operations teams. We combine this management oversight with leading 3rd party verification tools to help ensure access to the highest quality inventory for advertisers.
  • Owned / Operated Properties
    optimatic.com, alfynetwork.com
  • Programmatic Integrations & Publisher / Inventory Partners
    ever growing list of DSPs, exchanges, TDs
  • Targeting

    Category, Demographic, Dayparting

  • Ad Verification / Brand Safety / Measurement / Viewability Partners
    MoatIASothers in review for Q1 2017
  • Mobile App Install Tracking Partners
    N/A
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
General Advertising
Nicole Falsey
VP, Programmatic Partnerships
Erin Walsh
Greater New York City Area
Director of Account Management
Site Traffic
  • 3449439 Global Rank
  • 63812
    Israel
  • 4.13k Estimated Visits
Traffic Sources
  • Direct
    72.41%
  • Search
    13.43%
  • Referrals
    10.67%
  • Mail
    3.49%
  • Social
    0.00%
  • Display
    0.00%
Geography Breakdown
  • Israel
    34.41%
  • United States
    12.28%
  • Japan
    10.45%
  • Argentina
    10.26%
  • Canada
    5.28%
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Network Data
Desktop Display
  • 100M display total monthly uniques
Reviews
Online Marketing Manager
May 19, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Optimatic Media, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as Israel, United States, Japan, Canada. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Technology Provider, Facebook sPMD, Other.
Online Marketing Manager
May 18, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Optimatic Media, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as Israel, United States, Japan, Canada. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Technology Provider, Facebook sPMD, Other.
Online Marketing Manager
May 24, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Optimatic Media, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as Israel, United States, Japan, Canada. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Technology Provider, Facebook sPMD, Other.
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Creatives
Optimatic Media advertising reaches 4.13k visitors across desktop and mobile web, in countries such as Israel, United States, Japan, Canada. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on Optimatic Media will allow you to reach consumers in industries or verticals such as Technology; you can target them with parameters such as: Category, Demographic, Dayparting.

They are headquartered at 58 West 40th Street 13th Floor New York, NY 10018United States of America, and have 27 advertising & marketing contacts listed on Thalamus.