About
We are a creative ad-tech company here to drive creativity on mobile with our clever technology, scientific approach and focus on the user experience.
We build programmatic friendly, scalable, amazing ad formats that work harder and perform better. www.playground.xyz
- Company Name:PLAYGROUND XYZ
(View Trends)
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Headquarters: (View Map)Sydney, New South Wales, Australia
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10 - 50 employees
Capabilities
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Email, Mobile Display, Mobile Video, Social
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CPI, CPM
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Ad Technology Provider
- Headline:We're here to drive creativity on mobile with our clever technology, scientific approach and focus on the user experience.
- IndustriesAutomotive, Clothing & Fashion, eCommerce, Education, Entertainment, Food & Beverage, Gaming, Government & Politics, Health & Beauty, Retail, Technology, Telecommunications, Travel & Leisure
- Key DifferentiatorHi, we're PLAYGROUND XYZ, a mobile creative ad-tech company based in Sydney with global aspirations, a strong point of difference and a goal to redefine what we think is an ecosystem out of kilter. Yields on mobile ad inventory are low, meaningful measurement is absent, advertisers are uninspired by what’s available and users are fighting back. We’re tackling these issues, creatively. We focus exclusively on custom mobile ad formats. While the majority of tech out there will let creative executions be built within the specified IAB formats, our offering is about re-shaping the ad formats themselves. Our proprietary ad-tech unlocks a range of possibilities to build ad formats that have never been done before and, importantly, deliver them at scale. We're out to strike a balance between three stakeholders; advertisers, publishers and users, who up to this point have been largely neglected. The output is a suite of new formats that drive yields, deliver on brand metrics and offer a better UX. We feel that it’s not good enough that mobile ads are disliked by users, not measured properly and have low inherent value, so we’re on a mission to drive change. Get to know us below.
Site Traffic
- 398533 Global Rank
- 19740
- 137 K Estimated Visits
Traffic Sources
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Direct68.73%
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Search28.18%
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Social3.10%
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Display0.00%
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Mail0.00%
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Referrals0.00%
Geography Breakdown
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17.09%
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6.24%
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4.52%
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2.34%
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Alexa Traffic Data
Global Rank
184,928
102
Links In Count
61
1
Canada Rank
8,701
2,048
Canada Page Views
65.0%
9.2%
Top Sites Linking In
Top Search Keywords
- Industrial Goods and Services
- Fluid and Gas Control
- Fluid Power Components
PLAYGROUND XYZ advertising reaches 137k visitors across desktop and mobile web, in countries such as Australia, United Kingdom, Thailand, Singapore, India. Pricing models they offer are CPI, CPM on channels such as Email, Mobile, MobileVideo, Social Advertising on PLAYGROUND XYZ will allow you to reach consumers in industries or verticals such as Entertainment, Health & Beauty, Education, Food & Beverage, Automotive, Gaming, Clothing & Fashion, Technology, Retail, Government & Politics, Telecommunications, Travel & Leisure, eCommerce.
They are headquartered at Sydney, New South Wales, Australia, and have 1 advertising & marketing contacts listed on Kochava.
They are headquartered at Sydney, New South Wales, Australia, and have 1 advertising & marketing contacts listed on Kochava.