About

Prothom Alo is the largest and most popular newspaper of Bangladesh based on circulation and readership. It started its journey from 4 November 1998. Because of courageous journalism, rich content, and presentation with unique layout and design, this newspaper quickly won the hearts of millions of people, even the most sophisticated and fastidious readers extended their loyalty toward it. Since then, Prothom Alo has been lighting up every nook and corner of Bangladesh along with 200 other countries and territories across the world through its online portal. According to a brand equity study conducted by Quantum Consumer Solutions Limited, Prothom Alo is considered to be the most influencing brand of Bangladesh. Prothom Alo has 29 offices across Bangladesh. Currently, 570 people altogether, including 180 journalists, are working at Prothom Alo.

Along the path of its journey, Prothom Alo has broken all the prevalent circulation landmarks of the print news media industry of Bangladesh. Among all the dailies published in the country, Prothom Alo has the highest circulation. From press facilities located in Dhaka, Chittagong and Bogra, around 5,32,000 copies (as of September ‘13) are circulated each day.

According to National Media Survey, every day 6.5 million people read Prothom Alo in print and digital platform. The claimed readership of the print edition of this newspaper is 9.6 million*. Prothom Alo does not only have the widest reader base as a whole, in every segment of readers, be it based on demographic, geographic, or economic parameters, Prothom Alo’s readership number is way ahead of any other newspaper.

The online portal of Prothom Alo (www.prothom-alo.com) is accessed by 1.6 million visitors from 200 different countries and territories across the globe with 200 million pageview per month.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Display, Email, Mobile Display, Social
  • CPM
  • Web Publisher
  • Headline:
    Latest online bangla world news bd | Sports photo video live
  • Self / Managed Service:
    Managed Service
  • Industries
    Education, Entertainment, Gaming, Government & Politics, Technology
  • Key Differentiator
    On 4 November 1998, Prothom Alo began its humble journey with the hearts of millions of readers through its credible and courageous news delivery through its innovative presentation and layout. The unprecedented popularity of Prothom Alo , especially in terms of circulation and readership, is not only new records, but also milestones in the history of the newsmedia industry of Bangladesh. According to the National Media Survey 2018 of Kantar MRB, 6.6 million people read the print edition of Prothom Alo every day, and it is the highest readership number among all Bangladeshi newspapers. Prothom Alo does not only have the widest reader base, but it also reacts to the most erudite readers of Bangladesh belonging to the upper SEC (Socio Economic Class). Prothom Alo is miles ahead of readers of any other important demographic section. Prothom Alo Online ( prothomalo.com ) is the "Number 1" Bangladeshi as well as the Bengali language website based on traffic and pageview. Around 10 million users access this portal every month from over 200 different countries and territories and they generate 280 million pageviews per month. Through all digital platforms - Bengali and English portal and mobile apps - Prothom Alo reaches 1 million people every day at home and abroad. Together in print and online Prothom Alo reacts to 7.6 million people every day. Beyond the border of Bangladesh Prothom Alo has two weekly overseas editions. Prothom Alo Weekly North America Edition is printed in New York and distributed to expatriate Bangladeshis across the USA and Canada. Prothom Alo Weekly Gulf Edition is printed in Doha and distributed to Qatar and Bahrain Aside from impartial and authentic news presentation, the philanthropic activities of Prothom Alo's serving the community through numbers are acknowledged and applauded highly at home and abroad.
Site Traffic
  • 2258 Global Rank
  • 7
  • 29.9 M Estimated Visits
Traffic Sources
  • Direct
    79.19%
  • Social
    11.11%
  • Search
    6.30%
  • Referrals
    3.02%
  • Mail
    0.36%
  • Display
    0.02%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 409
12
Bangladesh Rank 4
Bangladesh Page Views 82.6%
7.88%
Top Countries
Top Search Keywords
  • Detroit Lions
Ad Intelligence
  • Native
    0.08%
  • Standard
    96.90%
  • Direct
    3.02%
Ads Seen Recently
51,416
Longest Running Ad
Prothom Alo
Device
Desktop
Dimensions
other
Prothom Alo
Device
Mobile
Dimensions
300x250
Prothom Alo
Device
Desktop
Dimensions
other
Prothom Alo
Device
Mobile
Dimensions
other
Prothom Alo
Device
Mobile
Dimensions
other
Prothom Alo
Device
Mobile
Dimensions
other
Prothom Alo
Device
Mobile
Dimensions
300x250
Prothom Alo
Device
Desktop
Dimensions
300x250
Prothom Alo
Device
Desktop
Dimensions
300x250
Prothom Alo
Device
Desktop
Dimensions
300x250
Prothom Alo
Device
Mobile
Dimensions
300x250
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
indexexchange.com
reseller
192410
50b1c356f2c5c8fc
yahoo.com
reseller
55029
e1a5b5b6e3255540
rhythmone.com
reseller
1654642120
a670c89d4a324e47
appnexus.com
reseller
3663
f5ab79cb980f11d1
districtm.io
reseller
100962
3fd707be9c4527c3
ad-generation.jp
reseller
12474
7f4ea9029ac04e53
adtech.com
reseller
12068
e1a5b5b6e3255540
appnexus.com
reseller
1908
f5ab79cb980f11d1
rubiconproject.com
reseller
18020
0bfd66d529a55807
openx.com
reseller
540191398
6a698e2ec38604c6
pubmatic.com
reseller
157150
5d62403b186f2ace
Prothom Alo advertising reaches 29.9M visitors across desktop and mobile web, in countries such as United States, Australia, Canada, United Kingdom. Pricing models they offer are CPM on channels such as Display, Email, Mobile, Social Advertising on Prothom Alo will allow you to reach consumers in industries or verticals such as Education, Entertainment, Gaming, Technology, Government & Politics.

They are headquartered at Dhaka, Bangladesh, and have 2 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Prothom Alo inventory partners include: indexexchange.com, yahoo.com, rhythmone.com, appnexus.com, districtm.io, ad-generation.jp, adtech.com, rubiconproject.com, openx.com, pubmatic.com, aps.amazon.com, gumgum.com, smaato.com, invamia.com, prodooh.com, beachfront.com, freewheel.tv, improvedigital.com, inmobi.com, adpone.com, advertising.com, lijit.com, sovrn.com, smartadserver.com, 33across.com, pubnative.net, pokkt.com, mobilefuse.com, gammassp.com, blis.com, adcolony.com, adyoulike.com, xad.com, loopme.com, contextweb.com, triplelift.com, ads.adasiaholdings.com, ad-stir.com, spotx.tv, spotxchange.com, google.com, springserve.com, lkqd.com, lkqd.net, sonobi.com, audience.media, synacor.com, quantcast.com, onetag.com, groundtruth.com, tremorhub.com, teads.tv, smartyads.com, rtbhouse.com, genieesspv.jp, emxdgt.com, connectad.io, btrll.com, atemda.com, aolcloud.net, aol.com, admixer.net, adform.com, betweendigital.com, adingo.jp, startapp.com, brightcom.com, media.net, sonictwist.media, rtbdemand.com, andbeyond.media, ad.plus, advangelists.com, ninthdecimal.com, aceex.io, aniview.com, vindicosuite.com, conversantmedia.com, adasia_update 10/12/2019 (ak, vhbx.co, ucfunnel.com, turf.digital, yieldnexus.com, kubient.com, vertamedia.com, xapads.com, sharethrough.com, aralego.com, zedo.com, ampliffy.com, video.unrulymedia.com, admanmedia.com, admatic.com.tr, vidcrunch.com.

Prothom Alo works with Advertising technology companies such as AdBlock Acceptable Ads, Magnetic, DoubleClick.Net, Google Adsense for Domains, Index Exchange, Google Adsense, Google Consumer Surveys, Synacor Reseller, 33 Across Reseller, Fyber Reseller, SmartAdServer Reseller, Amazon Reseller, Google Direct, OpenX Reseller, ContextWeb Reseller, AppNexus Reseller, Ads.txt, LKQD Reseller, Brightcom Direct, SpotXChange Reseller, PubMatic Reseller, Criteo Reseller, FreeWheel Reseller, Sovrn Reseller, Tremor Video Reseller, Google Reseller, RubiconProject Reseller, GumGum Reseller, ORC International Reseller, Converstand Media Direct, AOL Reseller, Beachfront Reseller, Comet Cox Media Reseller, Smaato Reseller, RubiconProject Direct, Google Publisher Tag, Zedo, Beachfront, GumGum, ContextWeb, Adobe Audience Manager Sync, Tribal Fusion, AppNexus, The Trade Desk, Google Inteactive Media Ads, Vidible, Adhigh, Pubmatic, Evidon, GetIntent, Rocket Fuel, Criteo, Tapad, Omnitag, SpringServe, Advertising.com, DemDex, Prebid, C1X Reseller, IndexExchange Reseller, AppNexus Direct, AdYouLike Reseller, Openads/OpenX, Google Adsense Asynchronous, SiteScout, IponWeb BidSwitch, Beeswax, Rubicon Project, Turn, Yahoo Ad Sync, Bidtellect, Drawbridge, Burst Media, AdGear, Simpli.fi, Media Innovation Group, ClickCertain, Dstillery, Walmart, Infolinks, MyBuys MyAds, Taboola, Polymorph, Connexity, TripleLift, Switch Ads, Media.net, SpotXchange, Yahoo Small Business, Nativo, Teads, LifeStreet Media, Amazon Ad System, Amazon Associates, C1X, Adify, AppNexus Segment Pixel, DistrictM Direct, 33 Across Direct, Sonobi Direct, OpenX Direct, RhythmOne Reseller, Google Remarketing, Integral Ad Science, DoubleClick Bid Manager, Aidata, RhythmOne, RUN Ads, AdRoll, eyeReturn, RadiumOne, Smart Adserver, Yieldmo, Avocet, Eye View Digital, Improve Digital, FreeWheel Direct, VINDICO, DynAdmic, Videology, Eyeota, Affectv, BlueKai, BlueKai DMP, Sonobi, Emerse, Google AdSense Integrator, Adition, MBR Targeting, SpringServe Reseller, DistrictM Reseller, BrightRoll Reseller, Taboola Reseller, AdTheorent, PubMatic Direct, Sovrn Direct, Lijit Direct, SpringServe Direct, Beachfront Direct, RhythmOne Direct, AOL Direct, ORC International Direct, GumGum Direct, Criteo Direct, Outbrain Reseller, Outbrain Direct, YieldBot Reseller, Quantcast Direct, SmartyAds Direct, Mobile Ad Trading Direct, Somoaudience Direct, Zedo Direct, MemeVideo Reseller, Streamlyn Media Direct, Somoaudience Reseller, Mobile Ad Trading Reseller, Mediawayss Direct, AdTrue Direct, PilotX Reseller, Rock You Reseller, ucfunnel Reseller, Aniview Reseller, Bidtellect Reseller, Revcontent Reseller, Amazon Direct, Insticator Direct, Sonobi Reseller, Lijit Reseller, IndexExchange Direct, Media.net Direct, ucfunnel Direct, Adap.TV, Gamoshi Reseller, BidTheatre, Sociomantic, eXelate, MicroAd, AdMatrix, Atlas, EMX, StackAdapt, Mobile Ad Trading, ShareThrough Direct, OneTag Direct, Between Digital Direct, Connectad Direct, Adform Reseller, LKQD Direct, Lockerdome Direct, Admixer Reseller, GroundTruth Reseller, Improve Digital Reseller, Telaria Reseller, Infectious Media, Blis, AcuityAds, AdStanding, Imonomy Reseller, SmartyAds Reseller, adtelligent Direct, adtelligent Reseller, bRealtime, Freebit Admind, So-net Media, Loopme, Cinarra, AdTech Studio, Sortable Direct, Synacor Direct, E-Planning Direct, Improve Digital Direct, LoopMe Direct, Vidoomy, vidoomy Direct, Smartclip Direct, PLAYGROUND XYZ, Adelphic, MaxPoint Interactive, LoopMe Reseller, Converstand Media Reseller, Brightcom Reseller, Undertone Reseller, Neustar AdAdvisor, DoubleVerify, Mobfox Reseller, RTB House Direct, SmartAdServer Direct, ZypMedia, ContextWeb Direct, AdMan Direct, Consumable Direct, MGID Direct, Mars Media Group Direct, Vuble Reseller, Exponential Direct, Vuble Direct, SpotXChange Direct, Underdog Media Direct, Sharethrough, 161Media, Advangelists, Appier, Teads Direct, OneTag Reseller, Vhbx Reseller, adstir Direct, AdAsia Direct, Triple Lift Direct, AdMan Reseller, Yahoo Reseller, Between Digital Reseller, ad.plus Direct, BlockAdBlock, Admixer Direct, AndBeyond.Media Direct, Aniview Direct, Xapads Direct, ShareThrough Reseller, Smaato Direct, fluct Reseller, Gamma SSP Reseller, Ad Asia, WideOrbit Reseller, RTB House Reseller, Teads Reseller, Amazon Transparent Ad Marketplace, Facebook Custom Audiences, Dailymotion Direct, Revcontent Direct, adstir Reseller, ad.plus Reseller, AdAsia Reseller, my6sense Reseller, Rich Audience Reseller, Smartclip Reseller, StreamRail Reseller, The MediaGrid Reseller, Videology Group Reseller, MatchCraft, Commission Junction, Hit Farm, Sojern, Colombia Online, App-Ads.txt, DistrictM, Triple Lift Reseller, Facebook Reseller, comScore Activation, Federated Media Publishing, Adform Direct, fluct Direct, AdYouLike Direct, Chocolate Direct, Kargo Direct, Mobfox Direct, Nativo Direct, Next Millenium Direct, Rich Audience Direct, Seedtag Direct, Sekindo Direct, Primis Direct, Stroeer Direct, Tappx Direct, The MediaGrid Direct, Yahoo Direct, Yieldmo Direct, Genesis Media Reseller, Chocolate Reseller, Connectad Reseller, DynAdmic Reseller, E-Planning Reseller, Media.net Reseller, Nativo Reseller, Quantum Native Solutions Reseller, Smartstream Reseller, Vidazoo Reseller, vidoomy Reseller, Yieldmo Reseller, Roku, Next Millenium Reseller, MGID Reseller, saambaa Reseller, Stroeer Reseller, SunMedia Reseller, Xapads Reseller, Aggregate Knowledge, Clickagy, Narrative, OnAudience, BidSwitch, Technorati Media, Semasio.