Spotify-Advertising-Reviews-Pricing

With Spotify, it’s easy to find the right music for every moment – on your phone, your computer, your tablet and more.

There are millions of tracks on Spotify. So whether you’re working out, partying or relaxing, the right music is always at your fingertips. Choose what you want to listen to, or let Spotify surprise you.

You can also browse through the music collections of friends, artists, and celebrities, or create a radio station and just sit back.

Soundtrack your life with Spotify. Subscribe or listen for free.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    Platform Supported:
    • Android
    • iOS
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
    Ad Features / Call-To-Actions
    N/A
  • Social
  • Connected TV
  • Digital Audio
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Companion Banner Ad
      Yes No
    • Sponsored Reading
      Yes No
  • Desktop Display, Desktop Video, Mobile Display, Social, Connected TV, Digital Audio
  • CPM
  • Mobile App Publisher, Web Publisher
  • Headline:
    Music for everyone
  • Self / Managed Service:
    Managed Service
  • Industries
    Automotive, Clothing & Fashion, Consumer Packaged Goods, Dating, eCommerce, Education, Energy and Utilities, Entertainment, Financial Services, Food & Beverage, Government & Politics, Health & Beauty, Healthcare, Non-Profit, Retail, Sports, Technology, Telecommunications, Travel & Leisure
  • Key Differentiator
    Spotify houses more than 1.5 billion playlists, and audiences spend an average of 148 minutes per day streaming audio on different devices. Of its 60 million monthly active users, 15 million are paid subscribers, meaning 75% of Spotify users don’t have a paid subscription and get audio ads.
  • Owned / Operated Properties
    Spotify.com
  • Targeting

    Age & Gender, Geography, Language, Playlists, Daypart, Retargeting & Sequential Messaging, Platform

  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
  • Mobile App Install Tracking Partners
    AppsFlyer
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Daniel Ek
Greater New York City Area
Chairman & CEO
Andrew Maher
Greater New York City Area
Head of Analytics Operations
Rachel Cody
Greater New York City Area
Sales Planner
Site Traffic
  • 168 Global Rank
  • 101
    United States
  • 255M Estimated Visits
Traffic Sources
  • Direct
    62.15%
  • Search
    21.66%
  • Social
    9.87%
  • Referrals
    4.81%
  • Mail
    1.31%
  • Display
    0.21%
Geography Breakdown
  • United States
    27.25%
  • Brazil
    6.81%
  • United Kingdom
    6.07%
  • Germany
    4.32%
  • Mexico
    4.07%
Powered by Similar web
Network Data
Country Breakdown
  • Andorra
  • Argentina
  • Australia
  • Austria
  • Belgium
  • Bolivia
  • Brazil
  • Bulgaria
  • Canada
  • Chile
Email / Social Data
  • 11.2k
    Facebook fans
  • 1.9M
    Twitter followers
  • 610k
    Instagram followers
50%
In-App
50%
Mobile Web
50%
iOS
50%
Android
50%
Phone
50%
Tablet
Audience Demographics
50% male
50% female
Reviews
4.5 out of 5 stars
Agency Media Planner
Jul 27, 2017
United States, Birmingham, Alabama
User Acquisition Manager
Oct 17, 2014
Contextual Music-Focused Content
This was one of the hardest things to sell my client on, but thank goodness they agreed. We ran this awesome audio ad and seriously saw a 5% CTR. Granted, we had to go through lots of approvals for the audio spot, but we think it was well worth it.
Files
Creatives
Advertiser Page
Branded Playlist
Homepage Takeover
Billboard
Display
Audio
Video Takeover
Sponsored Session
Spotify advertising reaches 255M visitors across desktop and mobile web, in countries such as United States, United Kingdom, Germany, Mexico, Andorra, Argentina, Australia, Austria, Belgium, Bolivia, Brazil, Bulgaria, Canada, Chile, Colombia, Costa Rica, Cyprus, Czech Republic, Denmark, Dominican Republic, Ecuador, El Salvador, Estonia, Finland, France, Greece, Guatemala, Honduras, Hong Kong, Hungary, Iceland, Ireland, Italy, Latvia, Liechtenstein, Lithuania, Luxembourg, Malaysia, Malta, Monaco, Netherlands, New Zealand, Nicaragua, Norway, Panama, Paraguay, Peru, Philippines, Poland, Singapore, Slovakia, Spain, Sweden, Taiwan, Turkey, Uruguay. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on Spotify will allow you to reach consumers in industries or verticals such as Energy and Utilities, Retail, Food & Beverage, Consumer Packaged Goods, Healthcare, Non-Profit, Automotive, Entertainment, Financial Services, Sports, Technology, Government & Politics, eCommerce, Dating, Telecommunications, Clothing & Fashion, Health & Beauty, Education, Travel & Leisure; you can target them with parameters such as: Age & Gender, Geography, Language, Playlists, Daypart, Retargeting & Sequential Messaging, Platform.

They are headquartered at Birger Jarlsgatan 61 Stockholm, Stockholm 113 56 Sweden, and have 712 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, Spotify inventory partners include: google.com, appnexus.com, adswizz.com, indexexchange.com, rubiconproject.com, spotxchange.com, spotx.tv, openx.com.