88162.10687 websnapshot
49 The Guardian (Guardian Media Group) Contacts
The Guardian (Guardian Media Group)
News Publisher: 2nd Most Popular UK Newspaper Website
Desktop Display, Mobile Display, Mobile Video

Guardian News & Media (GNM) publishes theguardian.com, one of the largest English-speaking quality newspaper websites in the world. Since launching its US and Australia digital editions in 2011 and 2013 respectively, traffic from outside of the UK now represents over two-thirds of the Guardian's total digital audience.

In the UK, GNM publishes the Guardian newspaper six days a week, first published in 1821, and the world's oldest Sunday newspaper, The Observer.

GNM is the core business of Guardian Media Group (GMG), whose sole shareholder is The Scott Trust Ltd. The core purpose of The Scott Trust is to secure the financial and editorial independence of the Guardian in perpetuity.

The Guardian is most recently renowned for its Pulitzer Prize and Emmy-winning revelations based on the disclosures made by whistleblower Edward Snowden. In 2014, the Guardian was named newspaper and website of the year at the Society of Editors UK Press Awards and is the most trusted news source in the UK (Ofcom digital media report, 2014).

The Guardian is also known for its globally acclaimed investigation into phone hacking, the launch of its groundbreaking digital-first strategy in 2011 and its trailblazing partnership with WikiLeaks in 2010.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    Platform Supported:
    • Android
    • iOS
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Desktop Display, Mobile Display, Mobile Video
  • CPM
  • Mobile App Publisher, Web Publisher
  • Headline:
    News Publisher: 2nd Most Popular UK Newspaper Website
  • Self / Managed Service:
    Managed Service
  • Industries
    Consumer Packaged Goods, Entertainment, Government & Politics, Retail, Sports, Technology, Travel & Leisure
  • Key Differentiator
    Guardian News & Media (GNM) publishes theguardian.com, one of the world's leading news websites, as well as guardiannews.com and the Guardian and Observer newspapers. GNM is the core business of Guardian Media Group (GMG), whose sole shareholder is The Scott Trust. The core purpose of The Scott Trust is to secure the financial and editorial independence of the Guardian in perpetuity. Profits generated by GMG are reinvested to sustain journalism that is free from commercial or political interference. No individual can benefit financially from being a shareholder in The Scott Trust, making it a unique form of media ownership. The original Scott Trust was formed in 1936, and reconstituted in 1948. In 2008 the trust was wound up and replaced with a limited company bearing the same name and with the same protections for the Guardian enshrined in its constitution. The Guardian was named Newspaper of the Year at the British Press Awards in 2011 and was recently named Medium of the Year 2011 by Campaign magazine.
  • Owned / Operated Properties
    tehguardian.com, Guardian.co.uk, GuardianNews.com, ivebeenthere.co.uk, guardianhomeexchange.com, guardianenergycomparison.com, theguardian.com, guardianenergycomparison.co.uk, guardianenergycomparison.com, guardianbookshop.co.uk, guardianoffers.co.uk, guardiantickets.co.uk, guardiannews.com, guardianthemusical.com
  • Targeting

    Sections: News/US/World, Sport, Comment, Culture, Business, Environment, Science, Travel, Technology, Media, Life & Style, Data Store

  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Site Traffic
  • 213 Global Rank
  • 20
    United Kingdom
  • 317M Estimated Visits
Traffic Sources
  • Search
    39.23%
  • Direct
    35.21%
  • Social
    13.49%
  • Referrals
    10.65%
  • Mail
    1.28%
  • Display
    0.13%
Geography Breakdown
  • United Kingdom
    33.84%
  • United States
    22.24%
  • Australia
    4.97%
  • Canada
    4.62%
  • Germany
    2.25%
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Network Data
Desktop Display
  • 90.5M display total monthly uniques
  • 495M display total monthly impressions
Mobile Display
  • 30.3M mobile total monthly uniques
Audience Demographics
54% male
46% female
Reviews
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