Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Desktop Display, Email, Mobile Display, Social, Desktop Video
  • CPM
  • Web Publisher
  • Headline:
    News, Classifieds and Information from Hermosillo, Sonora, Mexico.
  • Self / Managed Service:
    Managed Service
  • Industries
    Financial Services, Government & Politics, Health & Beauty, Healthcare, Sports, Technology
  • Key Differentiator
    Our origin dates back to the year 1939 when Don Jose Santiago Healy acquired the newspaper EL IMPARCIAL newspaper that only consisted of 4 pages. In 1985 it was decided to adopt a new design in the presentation of the pages of the newspaper, which placed the newspaper among the 5 first best presented and attractive in Mexico. Grupo Healy has become today a leading company, which participates in publishing industries, through the newspapers EL IMPARCIAL, i, Crónica and Frontera, as well as Internet portals such as elimparcial.com and Frontera.info. facilities and machinery capable of processing 50 thousand copies per hour in full color, with an edition of 48 to 64 pages in a single shot. We have grown in tandem with technology, creating concepts such as impartial TV. EL IMPARCIAL is a private company, with a journalistic scope, where 437 people work at the state level. The company is located in Sufragio Efectivo Mina street # 71, Colonia centro, with telephone number 2594700. For more information you can consult our official website www.elimparcial.com
Site Traffic
  • 11627 Global Rank
  • 242
    Mexico
  • 7.12 M Estimated Visits
Traffic Sources
  • Direct
    55.79%
  • Search
    31.99%
  • Social
    11.62%
  • Referrals
    0.36%
  • Mail
    0.25%
  • Display
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 8,170
2,350
Mexico Rank 174
29
Mexico Page Views 87.5%
1.4%
Top Countries
Top Search Keywords
  • Español
  • Países
  • Estados
  • Sonora
Ad Intelligence
  • Native
    45.71%
  • Standard
    53.20%
  • Direct
    1.09%
Ads Seen Recently
24,220
Longest Running Ad
The Impartial
Device
Desktop
Dimensions
other
The Impartial
Device
Desktop
Dimensions
728x90
The Impartial
Device
Desktop
Dimensions
other
The Impartial
Device
Desktop
Dimensions
728x90
The Impartial
Device
Desktop
Dimensions
728x90
The Impartial
Device
Desktop
Dimensions
300x250
The Impartial
Device
Mobile
Dimensions
other
The Impartial
Device
Desktop
Dimensions
other
The Impartial
Device
Desktop
Dimensions
other
The Impartial
Device
Desktop
Dimensions
other
The Impartial
Device
Desktop
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
indexexchange.com
reseller
184912
50b1c356f2c5c8fc
rubiconproject.com
reseller
17814
openx.com
reseller
538995730
6a698e2ec38604c6
spotx.tv
reseller
159835
7842df1d2fe2db34
spotxchange.com
reseller
159835
7842df1d2fe2db34
google.com
reseller
pub-3844877863303739
f08c47fec0942fa0
google.com
reseller
pub-9535478387030233
f08c47fec0942fa0
openx.com
reseller
540634634
6a698e2ec38604c6
openx.com
reseller
537153564
6a698e2ec38604c6
advertising.com
reseller
19623
contextweb.com
reseller
561910
89ff185a4c4e857c
The Impartial advertising reaches 7.12M visitors across desktop and mobile web, in countries such as Mexico, United States, Spain, Argentina, Chile. Pricing models they offer are CPM on channels such as Display, Email, Mobile, Social, Video Advertising on The Impartial will allow you to reach consumers in industries or verticals such as Sports, Financial Services, Health & Beauty, Healthcare, Government & Politics, Technology.

They are headquartered at Hermosillo, Sonora, Mexico, and have advertising & marketing contacts listed on Kochava. According to their Ads.txt, The Impartial inventory partners include: indexexchange.com, rubiconproject.com, openx.com, spotx.tv, spotxchange.com, google.com, advertising.com, contextweb.com, synacor.com, pubmatic.com, appnexus.com, tremorhub.com, smaato.com, freewheel.tv, improvedigital.com, yahoo.com, rhythmone.com, districtm.io, ad-generation.jp, adtech.com, aps.amazon.com, media.net, sonobi.com, triplelift.com, telaria.com, gumgum.com, lijit.com, sovrn.com, nativo.com, lkqd.com, lkqd.net, kargo.com, emxdgt.com, 33across.com, bidtellect.com, smartadserver.com, loopme.com, connatix.com, advangelists.com, video.unrulymedia.com, fyber.com, taboola.com, admanmedia.com, beachfront.com, pubnative.net, inmobi.com, aol.com, richaudience.com, teads.tv, mobfox.com, adform.com, aolcloud.net, aerserv.com, yieldnexus.com, seedtag.com, infolinks.com, chocolateplatform.com, vdopia.com, yieldmo.com, undertone.com.

The Impartial works with Advertising technology companies such as DoubleClick.Net, Google Ad Partner Services, Google Adsense, Caraytech e-planning, Mediaplex, Evidon, Quisma, AppNexus, Conversant, Commission Junction, Media Innovation Group, Smart Adserver, Atlas, Flashtalking, BridgeTrack, Yahoo Small Business, Facebook Exchange FBX, ContextWeb, Adify, Adition, Neustar AdAdvisor, Turn, Pubmatic, Rubicon Project, Aggregate Knowledge, SpotXchange, Accuen, Videology, DemDex, Adap.TV, IponWeb BidSwitch, Drawbridge, Experian, The Trade Desk, Openads/OpenX, DoubleVerify, AppNexus Segment Pixel, Dedicated Media, AOL-Time Warner Online Advertising, Integral Ad Science, Adconion, Chango, Spongecell, Brandscreen, Connexity, RadiumOne, Simpli.fi, SiteScout, Magnetic, Google Adsense Asynchronous, AudienceScience, Advertising.com, LiveRail, Index Exchange, AcuityAds, DoubleClick Bid Manager, Rocket Fuel, BrightRoll, AdZerk, Tapad, RhythmOne, Teads, PixFuture, RealVu, Digilant, MyBuys MyAds, Twitter Ads, Ohana, Crosswise, AdGear, BlueKai DMP, Dstillery, Criteo, ADTECH, Jumptap, BlueKai, eXelate, StickyAds TV, AlephD, Taboola, AdRoll, GumGum, TripleLift, Polymorph, Monarch Ads, Yashi, eyeReturn, Walmart, Adobe Audience Manager Sync, Tribal Fusion, Yahoo Ad Sync, Adhigh, GetIntent, Retargetly, VINDICO, GoovinAds, Eye View Digital, AdBlade Embed, Adblade, Meetrics, Q1Media, Vidible, Facebook Custom Audiences, Sovrn Direct, PulsePoint Reseller, Fyber Reseller, PubMatic Direct, SmartAdServer Reseller, OpenX Reseller, Lijit Direct, ContextWeb Reseller, AppNexus Reseller, Ads.txt, Criteo Direct, RubiconProject Direct, Taboola Direct, SpotXChange Reseller, PubMatic Reseller, Tremor Video Reseller, Taboola Reseller, Google Reseller, RubiconProject Reseller, SmartAdServer Direct, AOL Reseller, ContextWeb Direct, Google Direct, LKQD Reseller, FreeWheel Reseller, Teads Direct, OpenX Direct, FreeWheel Direct, Videology Group Direct, SpringServe Reseller, BrightRoll Reseller, Cedato Reseller, Sekindo Direct, Google Publisher Tag, DistrictM Reseller, Nativo Reseller, ShareThrough Reseller, Outbrain Reseller, Fyber Direct, Beachfront Reseller, SpringServe Direct, Sovrn Reseller, Connatix Reseller, Kargo Reseller, LKQD Direct, Sonobi Reseller, Improve Digital Reseller, RhythmOne Reseller, Videology Group Reseller, GumGum Reseller, ORC International Reseller, Triple Lift Reseller, Sekindo Reseller, AppNexus Direct, Lijit Reseller, FirstImpression Direct, Google Inteactive Media Ads, Appier, Beeswax, Burst Media, RUN Ads, C1X Reseller, Adform Reseller, YuMe Reseller, IndexExchange Reseller, IndexExchange Direct, AOL Direct, Beachfront Direct, Improve Digital Direct, Exponential Reseller, Connatix Direct, YuMe Direct, Comet Cox Media Reseller, Smaato Reseller, Adform Direct, SpotXChange Direct, LoopMe Reseller, DistrictM Direct, Google AdSense Integrator, AdMan Direct, Seedtag Direct, Rich Audience Direct, AerServ Reseller, Mobfox Reseller, Genesis Media Reseller, vidoomy Direct, Smartclip Direct, GroundTruth Reseller, Amazon Ad System, AdMan Reseller, Rich Audience Reseller, 33 Across Reseller, Amazon Reseller, Telaria Reseller, Undertone Reseller, Teads Reseller, Xapads Reseller, Q1Connect Reseller, Connectad Reseller, Converstand Media Reseller, Bidtellect Reseller, Lockerdome Reseller, RTK Direct, Truvid Reseller, Smartclip Reseller, Gamma SSP Reseller, vidoomy Reseller, Media.net Direct, Yieldmo Reseller, Chocolate Reseller, Media.net Reseller, Infolinks Reseller, Triple Lift Direct, Nativery, Amazon Direct, Yahoo Reseller, Eyeota, Seedtag Reseller, Kargo, 4INFO, StackAdapt, Celtra, Forensiq, JW Player Tracking, Adform, Amazon Associates, Header Tag by Index Exchange, Emerse, Synacor Reseller, GumGum Direct, comScore Activation, AdYouLike Reseller, FLoC, Criteo Reseller, E-Planning Reseller, SunMedia Reseller, fluct Reseller, cXense, The MediaGrid Reseller, Prebid, vi, OneTag Reseller, Aniview Reseller, MGID Direct, OneTag Direct, Viralize Direct.