TMZ-Advertising-Reviews-Pricing

TMZ is the first multi-platform, three-screen success for any media company and stands out as the most-cited entertainment news source in the world. Launched in 2005, TMZ's meteoric rise is based on a consistent ability to break celebrity news. TMZ goes where stars work, live, and play and takes its audience into a world where the reality is even more fascinating than the hype. TMZ breaks the biggest stories in entertainment as only it can with accuracy, irreverent humor and youthful energy. TMZ connects with the public across its broadcast and digital platforms by providing a fresh, unvarnished, and honest take on celebrities and their real lives. The TMZ brand is the most trusted, the most talked about, and the highest quality entertainment news outlet in the world.

Properties: TMZ on TV, TMZ Live, TMZ Sports, TMZ.com, TooFab.com, and Fishwrapper.com

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Email
  • Desktop Display, Desktop Video, Mobile Display, Social, Email
  • CPM
  • Mobile App Publisher, Web Publisher
  • Headline:
    Publisher: Celebrity News
  • Self / Managed Service:
    Managed Service
  • Industries
    Entertainment, Sports, Travel & Leisure
  • Key Differentiator
    The term “Thirty Mile Zone” originated in the 1960s, when due to the growth of location shoots, studios established a “thirty mile zone” to monitor rules for filming in Hollywood. The center of the zone was the offices of The Association of Motion Pictures and Television Producers, formerly at Beverly and La Cienega Boulevards in Los Angeles. TMZ reinvented the thirty mile zone and now serves as the Internet’s premiere address for entertainment news. Launched in 2005, TMZ’s meteoric rise followed its exclusive on two of the biggest stories in entertainment: Mel Gibson's DUI arrest and subsequent encounter with law enforcement, and Michael Richards' ill-fated trip to the Laugh Factory. TMZ also broke the news of the breakup of Britney Spears and Kevin Federline's marriage. TMZ altered the entertainment news landscape by changing the way the public gets its news. Frequently referenced by various media, TMZ is one of the most-cited entertainment news sources, utilized by national network and local newsgathering organizations across the country. In 2006, Time magazine named TMZ one of the coolest websites. Newsweek named TMZ the “Breakout Blog of 2007.”
  • Owned / Operated Properties
    TMZ.com
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Joseph Rubbinaccio
Affiliate Marketing Manager, TMZ
Hayley Perez
Greater Los Angeles Area
Affiliate Marketing Coordinator at TMZ
Site Traffic
  • 1494 Global Rank
  • 338
    United States
  • 54M Estimated Visits
Traffic Sources
  • Direct
    52.32%
  • Search
    26.33%
  • Referrals
    10.74%
  • Social
    10.06%
  • Mail
    0.34%
  • Display
    0.19%
Geography Breakdown
  • United States
    71.78%
  • Canada
    6.58%
  • United Kingdom
    2.53%
  • Brazil
    1.20%
  • Germany
    1.04%
Powered by Similar web
Network Data
Country Breakdown
  • Australia
  • Philippines
  • Canada
  • United States
  • United Kingdom
Email / Social Data
  • 6.54M
    Facebook fans
  • 4.02M
    Twitter followers
  • 1M
    Instagram followers
Desktop Display
  • 17.4M display total monthly uniques
  • 66.4M display total monthly impressions
Mobile Display
  • 5M mobile total monthly uniques
  • 21.7M mobile monthly overall impressions
75%
iOS
25%
Android
1%
Phone
99%
Tablet
Audience Demographics
43% male
57% female
Age
18
10%
18-24
5%
25-34
20%
35-44
25%
45-54
25%
55-64
10%
65+
5%
Income
$0k-$50k
40%
$50k-$100k
35%
$100k-$150k
15%
$150k+
10%
Education
No College
35%
College
50%
Grad School
15%
Reviews
Online Marketing Manager
Apr 19, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on TMZ, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Germany, Australia, Philippines. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Web Publisher.
Online Marketing Manager
Apr 17, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on TMZ, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Germany, Australia, Philippines. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Web Publisher.
Online Marketing Manager
Apr 17, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on TMZ, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Germany, Australia, Philippines. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Web Publisher.
Files
Creatives
TMZ advertising reaches 54M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Germany, Australia, Philippines. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on TMZ will allow you to reach consumers in industries or verticals such as Entertainment, Travel & Leisure, Sports.

They are headquartered at United States, and have 11 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, TMZ inventory partners include: google.com, rubiconproject.com, indexexchange.com, openx.com, pubmatic.com, amazon-adsystem.com, sharethrough.com, districtm.io, appnexus.com, connatix.com, tremorhub.com, coxmt.com, rhythmone.com, adtech.com, aolcloud.net, contextweb.com, gumgum.com, kargo.com, triplelift.com.