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2 Wider Planet, Inc. Contacts
Wider Planet, Inc.
Retargeting: the 1st lagest local Ad Network in Korea, DMP, RTB, DSP, SSP
Desktop Display, Mobile Display, Social, Desktop Video

Wider Planet analyzes digital users’ preferences and interests based on big data,
and recommends and delivers optimal, targeted marketing and ad contents. As an intermediary,
we connect companies in real time that wish to make their marketing contents known and customers that need such contents.
This raises marketing efficiency and user satisfaction with publishers because users can consume highly relevant contents. We promise to create values and increase profits for key participants in the business ecosystem, such as advertisers, users, and publishers.

  • Company Name:
    Wider Planet, Inc.
  • CEO Name:
    Edward Koo
  • Headquarters:
    Seoul, South Korea
  • Office Locations:
    South Korea (HQ), Tokyo Japan, Sanghai China
  • 51-200 employees
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    Platform Supported:
    • Android
    • Mobile Web
    • iOS
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Desktop Display, Mobile Display, Social, Desktop Video
  • CPC, CPE, CPI, CPM, Revshare / ROAS
  • Ad Network, Ad Technology Provider, Affiliate Network, Demand Side Platform, Other, Retargeting
  • Headline:
    Retargeting: the 1st lagest local Ad Network in Korea, DMP, RTB, DSP, SSP
  • Self / Managed Service:
    Managed Service & Self-Service
  • Industries
    Mobile App Installs, Technology
  • Owned / Operated Properties
    widerplanet.com
  • Programmatic Integrations & Publisher / Inventory Partners
    Google DoubleClick
  • Targeting

    Dynamic Retargeting, Contextual Targeting, User Persona Targeting

  • Data Partners
    Wider Planet, Inc.
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Google DoubleClick, InMobi, Smaato, MoPub, Kakao
  • Mobile App Install Tracking Partners
    MobileApp Tracking by TUNE, HasOffers, Adjust, AppsFlyer, KOCHAVA, PartyTrack, Adbrix, WiseTracker, F.O.X
Site Traffic
  • 17314 Global Rank
  • 256
    South Korea
  • 7.65M Estimated Visits
Traffic Sources
  • Referrals
    48.36%
  • Direct
    45.31%
  • Search
    3.97%
  • Social
    1.28%
  • Display
    0.62%
  • Mail
    0.47%
Geography Breakdown
  • South Korea
    73.41%
  • Japan
    8.24%
  • United Kingdom
    6.12%
  • United States
    2.27%
  • Taiwan
    1.70%
Powered by Similar web
Network Data
Country Breakdown
  • South Korea
    86%
  • Japan
    10%
  • China
    4%
Desktop Display
  • 171M display total monthly uniques
  • 44B display total monthly impressions
Mobile Display
  • 8.1B mobile total monthly uniques
  • 33.2B mobile monthly overall impressions
81%
In-App
19%
Mobile Web
20%
iOS
80%
Android
88%
Phone
12%
Tablet
Audience Demographics
57% male
43% female
Age
18-24
20%
25-34
20%
35-44
20%
45-54
15%
55-64
5%
65+
5%
Reviews
0 out of 5 stars
Files
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