Yieldbird-Advertising-Reviews-Pricing

Yieldbird is a global ad optimization company with a strong background in programmatic ecosystem. Our experts optimize billions of ad imps every month for hundreds of publishers in Europe, Asia and Latin America. As part of AGORA SA – one of the largest media groups in CEE – Yieldbird is fully publisher-oriented.

FOR WHOM: globally for medium-sized & large publishers, both independent & corporate.

WHAT WE DO: tailored programmatic yield optimization services maximizing ad revenues meaningfully; advanced consulting on smart and sound in-house sales & business strategies (how to combine programmatic with direct sales); technological support; outsourced ad ops teams.

HOW WE DO IT: manual and automatic daily optimization with the use of trusted global and local tools as well as Yieldbird’s own ad tech; using most effective demand sources (incl. own demand team); customized recommendation; transparent benchmarks & data for performance evaluation.

  • Company Name:
    Yieldbird
  • CEO Name:
    Marcin Ekiert
  • Parent Company Name:
    Agora S.A.
  • Headquarters:
    Czerska 8/10. 00-732 Warsaw, Masovia, PL
  • Office Locations:
    Warsaw, Poland
  • 51-200 employees
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    Platform Supported:
    • Android
    • Blackberry
    • iOS
    • Mobile Web
    • Windows
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
    Ad Features / Call-To-Actions
    Browse, Call, Video, Locate, Storyboard, Expanded Ad Unit, Landing Page, Map, Mobile Video
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Social
  • Desktop Display, Desktop Video, Mobile Display, Mobile Video, Social
  • CPA, CPC, CPM, Flat Rate, Revshare / ROAS, % of Media Spend
  • Ad Network, Other
  • Headline:
    future of programmatic ad management.
  • Self / Managed Service:
    Managed Service
  • Industries
    Technology
  • Key Differentiator
    Yieldbird supports brands in reaching hundreds of premium publishers worldwide. Here, in one place, you can get access to the premium advertising inventory across Central and Eastern Europe, Asia and Latin America! Furthermore, as we work very closely with digital media our advertisers can rest assured that their communication is highly visible and effective.
  • Owned / Operated Properties
    yieldbird.com, adtaily.com
  • Programmatic Integrations & Publisher / Inventory Partners
    DoubleClick Ad Exchange
  • Targeting

    content (keywords, categories, viewability, language) audience (demographics, geography, gender), technology (device, browser)

  • Ad Verification / Brand Safety / Measurement / Viewability Partners
    Google DFP
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Adform, DoubleClick, Pubmatic, AppNexus, OpenX
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Paulina Kupisz
Warsaw, Masovian District, Poland
Publisher Development / Programmatic Partnerships
Maciej Szulc
Warsaw, Masovian District, Poland
Head of Marketing and Communications
Fredrik Strauss
Gothenburg, Sweden
Co-founder & Head of Growth
Site Traffic
  • 1793371 Global Rank
  • 70284
    Poland
  • 13.6k Estimated Visits
Traffic Sources
  • Direct
    64.64%
  • Search
    20.35%
  • Mail
    7.98%
  • Social
    3.35%
  • Referrals
    2.83%
  • Display
    0.86%
Geography Breakdown
  • Poland
    54.34%
  • Turkey
    27.45%
  • Russia
    3.89%
  • United States
    1.68%
  • Italy
    1.52%
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Reviews
Online Marketing Manager
Apr 20, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Yieldbird, they have a Rate Card Cost and Pricing Models of CPA, CPC, CPM, flat_rate, Revshare/ROAS, % of Media Spend with ad inventory in countries such as Poland, Turkey, Russia, United States, Italy. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network, Other.
Online Marketing Manager
Apr 11, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Yieldbird, they have a Rate Card Cost and Pricing Models of CPA, CPC, CPM, flat_rate, Revshare/ROAS, % of Media Spend with ad inventory in countries such as Poland, Turkey, Russia, United States, Italy. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network, Other.
Online Marketing Manager
Apr 19, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Yieldbird, they have a Rate Card Cost and Pricing Models of CPA, CPC, CPM, flat_rate, Revshare/ROAS, % of Media Spend with ad inventory in countries such as Poland, Turkey, Russia, United States, Italy. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network, Other.
Files
Creatives
Yieldbird advertising reaches 13.6k visitors across desktop and mobile web, in countries such as Poland, Turkey, Russia, United States, Italy. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on Yieldbird will allow you to reach consumers in industries or verticals such as Technology; you can target them with parameters such as: content (keywords, categories, viewability, language) audience (demographics, geography, gender), technology (device, browser).

They are headquartered at Czerska 8/10. 00-732 Warsaw, Masovia, PL, and have 17 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, Yieldbird inventory partners include: adform.com, adtech.com, advertising.com, aol.com, aolcloud.net, appnexus.com, contextweb.com, google.com, pubmatic.com, smartadserver.com, atemda.com, freewheel.tv.