YouTube-Advertising-Reviews-Pricing

YouTube is an extremely team-oriented, creative workplace where every single employee has a voice in the choices we make and the features we implement. We work together in small teams to design, develop, and roll out key features and products in very short time frames. Which means something you write today could be seen by millions of viewers tomorrow. And even though we’re a part of Google and enjoy all of the corporate perks, it still feels like you’re working at a startup.

YouTube is headquartered in San Bruno, California, 12 miles south of San Francisco. We also have many job openings in Mountain View, and across the globe

  • Company Name:
    YouTube
  • Parent Company Name:
    Google
  • Headquarters:
    YouTube, LLC901 Cherry Ave.San Bruno, CA 94066USAFax: +1 650-253-0001
  • Office Locations:
    San Bruno, CA
  • 1001-5000 employees
Capabilities
  • Mobile Display
    Platform Supported:
    • Android
    • Mobile Web
    • iOS
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Mobile Display, Desktop Video, Mobile Video
  • CPC, CPCV, CPM
  • Mobile App Publisher, Web Publisher
  • Headline:
    Video Platform
  • Self / Managed Service:
    Managed Service
  • Industries
    Automotive, Clothing & Fashion, Consumer Packaged Goods, Dating, Education, Energy and Utilities, Entertainment, Food & Beverage, Gaming, Government & Politics, Health & Beauty, Healthcare, Sports, Technology, Telecommunications, Travel & Leisure
  • Key Differentiator
    Every month, more than one billion people visit YouTube and watch over six billion hours of YouTube videos. These are a lot of potential customers. And you can decide where and when a video ad shows up and which of these potential customers see them. Benefits of advertising on YouTube Here are some benefits of advertising on YouTube: Connect with your audience. Video ads help you connect with potential customers in a unique and memorable way. You can be personal, share your expertise with the world, or put the camera on yourself and explain how your product or service can benefit your audience. Reach the right people. You can show ads to the right people based on who they are, where they're located, and what they're interested in. For example, you can shows ads to men between the ages of 18 to 34 who live in Boston or women who enjoy traveling. Pay for what you get. With AdWords for video, you pay when a viewer actively selects your video, or chooses to continue watching a video when it first loads as they browse video content. Measure your success. YouTube's free analytics tool helps you understand who's watching your ads and how people are interacting with them. On YouTube, viewers can discover videos in various ways: for example, searching on the YouTube search page, clicking suggested videos on the watch page, and choosing a video from the homepage feed. This means you can more thoroughly find people who are searching for you and your brand across YouTube.
  • Owned / Operated Properties
    YouTube.com
  • Targeting

    Contextual, Demographic, Topics, Interests, Retargeting

  • Mobile App Install Tracking Partners
    KOCHAVA
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Jenn Villalobos
Singapore
Video Sales Business Leader | Google SG
Rodolphe Ködderitzsch
Greater New York City Area
Global Head of Partner Sales
Site Traffic
  • 3 Global Rank
  • 3
    United States
  • 23.4B Estimated Visits
Traffic Sources
  • Direct
    63.83%
  • Search
    22.73%
  • Mail
    6.82%
  • Social
    4.68%
  • Referrals
    1.84%
  • Display
    0.11%
Geography Breakdown
  • United States
    16.32%
  • Russia
    6.01%
  • Brazil
    5.78%
  • India
    3.64%
  • United Kingdom
    3.60%
Powered by Similar web
Network Data
Reviews
Online Marketing Manager
Jun 10, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on YouTube, they have a Rate Card Cost and Pricing Models of CPC, CPCV, CPM with ad inventory in countries such as United States, Russia, India, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Web Publisher.
Online Marketing Manager
Jun 12, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on YouTube, they have a Rate Card Cost and Pricing Models of CPC, CPCV, CPM with ad inventory in countries such as United States, Russia, India, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Web Publisher.
Online Marketing Manager
Jun 09, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on YouTube, they have a Rate Card Cost and Pricing Models of CPC, CPCV, CPM with ad inventory in countries such as United States, Russia, India, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Web Publisher.
Files
Creatives
Case Studies
RevZilla
Case Studies
Rokenbok
Case Studies
ZAGG
Case Studies
The BBQ Guys
Case Studies
LSTN Headphones
Standard Display Ads
Standard display ads run across different Google properties: YouTube: all sections of the site except the Homepage Zagat: all sections of the site as top and bottom unit
TrueView video discovery ads
YouTube Mobile Web search and watch pages
TrueView video discovery ads
YouTube Mobile Web search and watch pages
TrueView video discovery ads
YouTube mobile apps homepage - iOS (Portrait)
TrueView video discovery ads
YouTube mobile apps homepage - Android (Landscape)
TrueView video discovery ads
YouTube mobile apps homepage - Android (Portrait)
Video Ads (formerly in-stream video ads)
iOS: Landscape Mode
Video Ads (formerly in-stream video ads)
iOS: Portrait Mode
Video Ads (formerly in-stream video ads)
Android: Landscape Mode
Video Ads (formerly in-stream video ads)
Android: Portrait Mode
Video Ads (formerly in-stream video ads)
Desktop
Video Ads (formerly in-stream video ads)
Desktop
Video Ads (formerly in-stream video ads)
300x250 Companion Banner (Auto-generated)
Video Ads (formerly in-stream video ads)
Components of a Video Ad
Rich Media Masthead - Layouts Implementation
Featured Content: Carousel (Expanding State)
Rich Media Masthead - Layouts Implementation
Featured Content: Carousel (In-page State)
Rich Media Masthead - Layouts Implementation
Featured Content: Image Gallery (Expanding State)
Rich Media Masthead - Layouts Implementation
Featured Content: Image Gallery (In-page State)
Rich Media Masthead - Layouts Implementation
Featured Content: YouTube Player (Expanding State)
Rich Media Masthead - Layouts Implementation
Featured Content: YouTube Player (In-page State)
Mobile Video Mastheads
m.youtube.com
Mobile Video Mastheads
m.youtube.com
Mobile Video Mastheads
iOS
Mobile Video Mastheads
iOS
Mobile Video Mastheads
Android
Mobile Video Mastheads
Android
Desktop Video Mastheads
Without Video Wall
Desktop Video Mastheads
With Video Wall
Desktop Video Mastheads
Centered configuration
Desktop Video Mastheads
Widescreen (full-bleed) configuration
YouTube advertising reaches 23.4B visitors across desktop and mobile web, in countries such as United States, Russia, India, United Kingdom. Pricing models they offer are CPC, CPCV, CPM on channels such as Mobile, Video, MobileVideo Advertising on YouTube will allow you to reach consumers in industries or verticals such as Food & Beverage, Government & Politics, Consumer Packaged Goods, Telecommunications, Entertainment, Health & Beauty, Energy and Utilities, Sports, Travel & Leisure, Healthcare, Technology, Automotive, Dating, Gaming, Education, Clothing & Fashion; you can target them with parameters such as: Contextual, Demographic, Topics, Interests, Retargeting.

They are headquartered at YouTube, LLC901 Cherry Ave.San Bruno, CA 94066USAFax: +1 650-253-0001, and have 241 advertising & marketing contacts listed on Thalamus.